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P&G’s Lori Proctor receives award from NEW

BY Allison Cerra

CHICAGO A retail supply leader for Procter & Gamble received the Network of Executive Women’s Bobbie O’Hare Award, given annually to the regional committee member who has helped the organization advance its goals and extend its reach.

Lori Proctor, who works as P&G’s retail supply leader in San Ramon, Calif., is co-chair of NEW’s northern California region. Each year, members of NEW’s 15 regions nominate one person as their "best of the best" committee member. These members are honored during each region’s fall event and are eligible for the Bobbie O’Hare Award. NEW officers select one member to receive the Bobbie O’Hare award. Proctor was cited as "a compassionate contributor who truly believes that future leaders need mentors to grow professionally and personally and, in turn, become mentors for generations to come."

The award is named for former NEW regional chair Bobbie O’Hare, VP sales development for the Johnson O’Hare Cos. O’Hare, who helped lead the creation of NEW’s 15 regional groups, joined current NEW regional chair Maria Edelson in presenting the award to Lori Proctor in front of 800 members attending NEW’s national summit.

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Huggies covers ‘every little bottom’ with diaper drive

BY Allison Cerra

DALLAS Kimberly-Clark’s Huggies brand has kicked off a diaper drive with the help of "Grey’s Anatomy" star Ellen Pompeo.

The diaper drive, Every Little Bottom, will include a series of local drives, events, a donation from the brand and other activities to generate up to 20 million diapers for babies in need. Pompeo, who recently gave birth to her daughter, serves as an ambassador for the cause.

"As a new mom, I was shocked when I learned how prevalent diaper need is in the U.S. It is heartbreaking to imagine the ongoing struggle these moms face to provide enough diapers to change their babies and the toll that takes on babies in our own communities," Pompeo said. "I am proud to be an Every Little Bottom ambassador to help spread the word and encourage communities to help us collect and donate diapers to babies in need."

The diapers donated will reach babies in need through two Every Little Bottom partners –– a network of diaper banks and Feeding America.

 

Added Huggies brand senior director Stu Schneider, "The national expansion of Huggies Every Little Bottom will allow us to help even more babies across the country. And, the ability for us to truly localize this effort through the help of our dedicated partners and retailers to help babies right in their own backyards is critical to making an impact."

 

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Marzetti introduces Otria Greek yogurt veggie dip

BY Allison Cerra

COLUMBUS, Ohio Marzetti has introduced a veggie dip line that is friendly to taste buds and waistlines.

Otria Greek yogurt veggie dip, available for a suggested retail price of $3.49, comes in five flavors: garden herb ranch, salsa cilantro, chipotle cheese, cucumber dill feta and spinach artichoke.

 

"We are always looking to develop delicious, new products that fit consumers’ lifestyles," said Mary Beth Cowardin, senior marketing manager for Marzetti dips. "With the introduction of Otria Greek yogurt veggie dip, we’re bringing an innovative twist to traditional Greek yogurt by adding a variety of zesty ingredients to create an everyday snacking escape."

 

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