P&G announces retirement of global external relations officer Otto
CINCINNATI Procter & Gamble has announced the retirement of global external relations officer Charlotte Otto, effective Feb. 15, 2010.
Otto is retiring after 33 years of service and 13 years as head of external relations. She will step down from her current role on July 1, and will then be on special assignment reporting to A.G. Lafley, chairman of the board, to support him in his role as full-time P&G chairman and chair of the 2009 Cincinnati community United Way campaign.
Succeeding Otto is Christopher Hassall, VP corporate communications and reputation and North America external relations. Hassall will assume the new role on July 1, reporting to Robert McDonald, newly elected president and CEO, on corporate-related external relations matters, and to Marc Pritchard, global brand building officer, on brand-related external relations matters.
“Charlotte Otto leaves a strong track record of results in leveraging external relations to build and protect P&G’s business and reputation,” stated Lafley. “She has championed development of influencer marketing for P&G brands, and advanced breakthrough work to measure its business building impact. She also sponsored P&G’s Live, Learn & Thrive corporate cause, which now improves life for more than 60 million children annually around the world, and has played a key leadership role in the Cincinnati community.”
La Roche-Posay donates sunscreen to The Skin Cancer Foundation
NEW YORK Skincare brand La Roche-Posay has donated hundreds of its Anthelios SX Daily Moisturizing Cream with SPF 15 to The Skin Cancer Foundation to be distributed in communities nationwide.
“With the prevalence of skin cancer being what it is today, it’s more important than ever to protect ourselves daily from the harmful effects of the sun,” stated Yannick Raynaud, GM of La Roche-Posay. “By partnering with The Skin Cancer Foundation, we want to show that we are just as committed to education and promotion of skin cancer awareness as we are to the research and development of our products.”
According to The Skin Cancer Foundation, skin cancer is the most common form of cancer in the United States, with more than 1 million skin cancers diagnosed annually. Of those diagnosed cases, about 65% of melanoma cases and about 90% of nonmelanoma cases are associated with exposure to UV radiation from the sun.
In honor of National Sun Safety Week on June 1 to 7, La Roche-Posay sent 100 pieces of its Anthelios SX Daily Moisturizing Cream to Missouri’s Putnam County Health Department and Schuyler County Health Department to be distributed throughout both communities. In addition, the brand sent 400 pieces of Anthelios SX to Mission Viejo, Calif., for a June 6 Relay for Life event, benefiting the American Cancer Society; and 300 pieces to Bridgewater, N.J.-based Baker & Taylor publishing house to distribute during its Summer Safety event on June 11.
Anthelios SX Daily Moisturizing Cream with SPF 15 is a daily moisturizing cream that protects against both UVA rays — which lead to skin aging, and account for up to 95% of the UV radiation reaching the Earth’s surface — and UVB rays, which can lead to burning and the development of cancer. The formula contains Mexoryl SX, a stable and organic sun filter. It also contains a combination of Octocrylene and stabilized Avobenzone (Parsol 1789), patented by L’Oreal.
Mack Elevation Forum to focus on growth through co-creation, strategic alignment
ELMHURST, Ill. Mack Elevation Forum, an up-and-coming sales strategy and business development training firm founded by Dan Mack, will be conducting its next Elevation Forum meeting Sunday, June 28, at Seaport Hotel in Boston.
Barbara Zamudio, VP merchandising for ULTA Beauty; Rob Kautz, industry merchandising and category management veteran; and Dan Mack are all scheduled to speak at the event.
Discussions will include such topics as beauty and health convergence in the new economy, possible tactics to improve senior retail executives’ performance and ways of optimizing and developing business through customer co-creation, among others.