HEALTH

Perrigo gets FDA approval to manufacture milk-based infant formulas

BY Alaric DeArment

ALLEGAN, Mich. The Food and Drug Administration has given Perrigo the go-ahead to manufacture milk-based infant formulas through its partner, Saint-Claire, Quebec-based Kerry Proteins and Nutritionals, Perrigo said Wednesday.

The company received FDA clearance to market milk-based, ready-to-use and concentrate infant formulas with ARA and DHA in 8-oz. and 13-oz. bottles, and milk-based organic infant formula in 8-oz. bottles.

“We are excited to receive FDA clearance on these new liquid concentrate and ready-to-use products, and to expand our portfolio of nonpowder infant formula products,” Perrigo chairman and CEO Joseph Papa stated. “This is the first launch of new products since acquiring our infant nutrition business, and we look forward to further new product introductions.”

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Study finds consumers spending more on wellness products

BY Michael Johnsen

BELLEVUE, Wash. Since 2005, spending on wellness products has shown an upward trend with a higher proportion spent on wellness for fresh categories, a recent Hartman Group study found. The average household spends $148.48 per month (or 19% of all monthly spending) on categories that have a wellness halo, the Hartman Group suggested.

According to the report, titled “Reimagining Health + Wellness 2010,” the definition of wellness currently is undergoing a transformation. More than half of all consumers (54%) said they recently have changed their views on health and wellness. Younger consumers, for example, cited stress (51%) and energy levels (47%) as triggers for changing their views on health and wellness.

“Increased spending on products beneath a wellness umbrella, particularly in fresh categories, reflects what we have been witnessing for more than a decade now,” stated Laurie Demeritt, Hartman Group president and COO. “Consumer understanding of wellness has moved away from traditional notions of condition treatment and disease prevention and toward attaining a better quality of life. They are looking for products and services that help them meet their wellness goals and aspirations,” she said. “With virtually all consumers involved in wellness on some level, this represents tremendous opportunities for CPG manufacturers and retailers.”

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W. F. Young updates brand image

BY Michael Johnsen

EAST LONGMEADOW, Mass. W. F. Young on Monday introduced new packaging graphics that not only will serve to contemporize the brand but also marks the celebration of the company’s heritage of providing pain-relief products for horses.

Most consumers are not aware that the company’s first introduction into the pain-relief market actually was a product formulated for horses, the company noted. Absorbine Veterinary Liniment was introduced in 1892 by Wilbur F. and Mary Ida Young as a liniment to relieve the muscle pain of horses.

This inspired the introduction of Absorbine Jr. in 1903 to help relieve the muscle aches and pains of people.

The new carton and label graphics reflect W. F. Young’s horse care heritage with a graphic depicting a powerful horse next to a fit, healthy runner. The product with the new packaging started shipping in June and is appearing on store shelves now.

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