BEAUTY CARE

PerioTwist aims to make flossing obsolete

BY Gina Acosta

MONTREAL – A Canadian dental team is launching a new toothpick that aims to make flossing a thing of the past.

Dr. Allan Coopersmith and dental hygienist Nathalie Fiset have invented a new dental product called the PerioTwist, which launches for worldwide distribution this September.

The PerioTwist is a patented, inter-dental cleaner, which acts like a turbo toothpick that is easier, faster and more efficient than any floss, pick or brush. Flossing is often difficult, time-consuming and occasionally painful. Alternatives like wires and brushes break, scratch and damage teeth, and often result in expensive dental work. The PerioTwist is the only device that can be "twisted" and pushed/pulled for maximum efficacy.

"We as health professionals were as tired trying to convince our patients to floss, as our patients were to listening about it," said Dr. Coopersmith and Nathalie Fiset. "The truth is that dental floss is not the easiest to use. You need two clean hands, manual dexterity and usually a mirror and sink. Not to mention that it often tears or shreds and even turn your fingers blue!"

PerioTwist will treat and prevent tooth decay, gum disease and bad breath and even systemic illnesses such as heart attacks and strokes. PerioTwist's one size fits all design makes it easy to use no matter how wide or tight the space between the teeth.  As a result PerioTwist is ideal for people with braces, bridges and implants.

Each PerioTwist is reusable and can last for weeks, which makes it economically friendly. It also has 100% natural essential oil and antibacterial (Guard-In), which keeps it germ free, and has a cover which fits right on the handle which makes it easy to hold and use.

And it's small enough to carry in a pocket or wallet without getting damaged for use on the go. A five-pack of PerioTwists is set to retail for about $14.

 

 

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Differin Gel approved for OTC treatment of acne

BY Gina Acosta

WASHINGTON — The U.S. Food and Drug Administration on Friday approved Differin Gel 0.1% (adapalene), a once-daily topical gel for the over-the-counter (OTC) treatment of acne.

Differin Gel 0.1% is approved for use in people 12 years of age and older.
Differin Gel 0.1% is the first in a class of drugs known as retinoids to be made available OTC for the treatment of acne, and contains the first new active ingredient for acne treatment for OTC use since the 1980s. Differin Gel 0.1% was originally approved in 1996 as a prescription product for the treatment of acne vulgaris in patients 12 years of age and older.

“Millions of consumers, from adolescents to adults, suffer from acne,” said Lesley Furlong, M.D., deputy director of the Office of New Drugs IV in the FDA’s Center for Drug Evaluation and Research. “Now, consumers have access to a new safe and effective over-the-counter option.”

Differin Gel 0.1% is the first retinoid acne treatment to be made available OTC. Differin Gel 0.1% is distributed by Galderma Laboratories, L.P., based in Fort Worth, Texas.

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Dark and Lovely debuts natural hair e-book with hair expert CurlyNikki

BY Gina Acosta

NEW ORLEANS — Dark and Lovely has partnered with natural hair expert and best-selling author Nikki Walton of CurlyNikki.com on the release of her new electronic book, which helps consumers care for their natural hair.

The partnership is a long-term effort to provide consumers with free access to the most up-to-date and objective information for the maintenance and care of natural hair. Through the coupling of a digital product and nationwide retail partnerships, this collaboration is pioneering digital distribution and reflects the changing patterns in how consumers get their information.

"We worked with CurlyNikki for the launch of our Dark and Lovely Au Naturale #CurlPower campaign in 2013 and it was a huge success; so it was a no-brainer for us to collaborate again," says Michelle Ryan SVP Marketing, L'Oreal Multi-Cultural Beauty Division. "With the instant success of Walton's first book, Dark and Lovely deemed partnering with Walton on her follow up as great way to increase awareness and educate women with naturally curly textures on how to maintain the health of their hair by taking the guesswork out of styling and care."

For those seeking hair tips, When Good Hair Goes Bad is an easy to read e-book that provides responses to all of your natural hair questions from hair color and protective styles to straightening gorgeous curly locks.

"Dark and Lovely has a full portfolio of products—whether you are natural, love to color your hair or wear a smooth style—that take the guesswork out of styling your hair," says Ifeoma Fejokwu, Senior Brand Manager, Dark and Lovely. "The Au Naturale line manages shrinkage, locks in moisture and reduces breakage, which are all benefits that are needed when managing natural hair."

When Good Hair Goes Bad: Tips and Tricks for Restoring Your Gorgeous, Healthy, Natural Hair is now available for free exclusively at DarkandLovely.com/NikkiWalton. 

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