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Ouidad unveils new Climate Control defrizzing shampoo, conditioner

BY Antoinette Alexander

NEW YORK — Hair care brand Ouidad continues on its promise to deliver frizz-free curls with its new Ouidad Climate Control defrizzing shampoo and conditioner.

The new Climate Control defrizzing shampoo and conditioner contains Ouidad’s exclusive humidity shield complex, which, by combining a blend of moisturizers that encapsulate the hair shaft, acts as a protective barrier against heat, humidity and other environmental factors.

Ouidad’s Climate Control defrizzing shampoo ($18 for 8.5 oz. and $8 for 2.5 oz.) has gentle cleansing agents, naturally derived from coconut and glucose, which thoroughly cleanses the scalp of sebum, allowing the hair follicles to breathe. This sulfate-free shampoo was developed specifically for customers seeking an alternative to sulfates.

Climate Control defrizzing conditioner ($20 for 8.5 oz. and $8 for 2.5 oz) is blended with amino acids that penetrate the hair shaft and infuse strands with hydration, leaving curls smooth and manageable with frizz control and color protection.

Ouidad’s products are available at Sephora and Ouidad-certified salons nationwide.

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Actress Jennie Garth to be the new face of Porcelana skin care

BY Antoinette Alexander

PLYMOUTH MEETING, Pa. — Ultimark Products has tapped actress Jennie Garth to be the new face of its Porcelana line of skin care products, which is sold in such retailers as Walgreens, Rite Aid, Walmart and Kmart.

Garth, who is perhaps best known from her role in the television hit series “Beverly Hills 90210,” will promote both new and existing Porcelana products and will appear in print advertisements, social media and online marketing.

“Great skin is important to all women and Porcelana now offers an affordable line for all skin types,” Ultimark Products CEO Chris Dominello said.  “We are very excited to have Ms. Garth as the spokesperson for Porcelana to help us grow the brand.”

Porcelana has nearly 40 years of heritage in balancing women’s skin tone. The Porcelana skin care line consists of a day and night cream designed to lighten skin discolorations and even skin tone. In addition, Porcelana has launched three additional products to help women improve their skin’s appearance: Porcelana dark circle treatment, Porcelana stretch mark treatment and Porcelana daily skin tone brightener.

Ultimark Products purchased the Porcelana product line last April from Nicene Brands. Other brands in the Ultimark personal care product portfolio include Prell, Denorex and Zincon.

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Carmex expands skin care portfolio with new 13-oz. lotion pump

BY Antoinette Alexander

MILWAUKEE — Carma Labs, the maker of Carmex lip balm products, has expanded its skin care line with the new Carmex Healing Lotion in a 13-oz. pump.

With the addition of the new 13-oz. lotion pump, and other trial and travel sizes now available, Carma Laboratories has developed its skin care line into multiple product sizes. The suggested retail price for the new pump is $10.99.

“Carmex fans have embraced our skin care line since we unveiled the Healing Lotion and Healing Cream last year,” stated Paul Woelbing, president of Carma Labs. “Our goal was to leverage the healing power of Carmex to develop a family of skin care products that work, as well as our popular lip balm. We are excited that we now offer two Carmex skin care formulas in a variety of sizes to serve virtually every customer need.”

Originally sold exclusively at Walgreens and Walgreens.com, Carmex skin care products now will be available this fall at most national chain drug and retail stores including Walmart, CVS, Meijer and Drugstore.com.

Carmex Healing Lotion features aloe and vitamin E to moisturize, heal and protect skin from dryness. In addition to the new 13-oz. pump, Carmex Healing Lotion is available in a 5.5-oz. tube for a suggested retail price of $5.99 and a 1-oz. trial-size tube that retails for 99 cents.

In 2010, Carmex unveiled its new skin care line — Carmex Healing Lotion and Carmex Healing Cream — the first Carmex products outside of the lip balm category.

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