BEAUTY CARE

OPI fall/winter collection is a nod to D.C. glamour

BY Gina Acosta

LONDON — Leading nail care brand OPI is teaming up with Kerry Washington on a new collection for fall/winter that celebrates the allure of the nation's capital.

According to OPI, Washington, D.C., is the result of the brand's collaboration with Emmy and Golden Globe nominated actress Kerry Washington, recently named the company's first-ever Creative Ambassador. 

Washington worked closely with OPI co-founder and brand ambassador Suzi Weiss-Fischmann to develop and name the 12 shades, which are all available in both Nail Lacquer and GelColor formulas.

"Kerry is a role model, style icon, nail lacquer lover and absolute natural in this new role," said Weiss-Fischmann. "She exemplifies the spirit of Washington, D.C., women, and her bold approach to life is evident everywhere from her acting to her activism to her red carpet style."

The Washington, D.C., palette delivers a dramatic, sophisticated spin on classic fall hues. It will be available Aug. 1 at salons and some retailers.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
BEAUTY CARE

Minverva Research expands U.S. launch of Pure Gold Collagen beauty supplement

BY Michael Johnsen
LONDON – Following the success of Pure Gold Collagen in the U.K. and its introduction in Ulta Beauty stores in the U.S., Minerva Research Labs is expanding its American presence with the launch of Pure Gold Collagen in Walgreens.
 
"After the success in Walgreens' sister company Boots, Pure Gold Collagen has been the first and fastest growing liquid beauty vitamin in the U.K.," stated Tony Sanguinetti, CEO Minerva. "The U.S. market has responded well to Pure Gold Collagen and as we continue to expand our distribution, we are pleased to give more customers the chance to enjoy the product." 
 
"The bioactive collagen peptides used in our liquid beauty supplements work most effectively in a drinkable format for best absorption and delivery via the blood stream to the skin cells, in the deeper layer of the skin," commented Sara Sibilla, senior research scientist at Minerva Research Labs. "We recommend drinking one bottle a day for at least 30 days. Studies published on international medical journals demonstrated increased skin hydration (14% after 6 and 9 weeks), a reduction in the appearance of wrinkles (19% after 9 weeks) and increased skin elasticity (10% after 6 weeks)."
 
Now in selected Walgreens stores and online, Pure Gold Collagen is available exclusively in 1 fl. oz. bottles, offering a more concentrated formula in a smaller size than the 1.7 fl. oz. available in Ulta Beauty and a number of specialized resellers. 
 
keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
BEAUTY CARE

Report: Millennials are changing the beauty shopping game

BY Gina Acosta

Millennials are buying fewer beauty products online, according to a new survey from TABS Analytics. And the reasons for this behavior explain why spending habits are shifting and why retailers are changing to accommodate these shifts. (Racked)

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?