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Online holiday spending continues at 15% growth clip

BY Katherine Field Boccaccio

RESTON, Va. — Following recent e-commerce trends released by ComScore, online spending continues to grow at a consistent 15% rate. As reported earlier, holiday e-commerce spending rose 15% year over year to $26.8 billion for the first 42 days of the shopping season, through Dec. 12.

And on Sunday, ComScore released its latest findings, that online sales surpassed $1 billion on four days during the work week of Dec.12 to 16, a 15% increase over the same period last year.

"Free shipping is undoubtedly one of the most important incentives for consumers and has become a key driver of online buying activity over the past few years," ComScore chairman Gian Fulgoni said.

Over the holiday shopping season to date, consumers have spent $30.9 billion toward online purchases during the current holiday season. ComScore also said, however, that spending has reached a crescendo for this season and will begin to slow as Christmas nears.

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Lego Friends brings construction toy experience to girls

BY Allison Cerra

BILLUND, Denmark — Lego has introduced a new line of construction toys that caters to girls ages 5 years and older.

Lego Friends, the company said, is a collection that will consist of 23 products that tailor the Lego construction experience to the demographic, the company said. The sets now will roll out through summer 2012.

"We felt it was time to test assumptions that girls aren’t interested in building and to breathe fresh air into a toy category filled mostly with pre-fabricated play experiences for girls," Lego CEO Jorgen Vig Knudstorp said. "We focused on creating a play experience centered on the joy of creation, while heeding the way girls naturally build and play. We are incredibly proud of the solution we deliver with Lego Friends, and are resolved to build this platform for years to come."

The Lego Friends collection ranges in price from $5.99 to $99.99.

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Performance Health intros pain-relieving singles

BY DSN STAFF

AKRON, Ohio — Consumers have pain striking anytime, anywhere. Away from home, it’s uncommon to have a full-size topical analgesic available. Performance Health has introduced an innovative delivery form with Perform On-the-Go Pain Relieving Singles, which delivers cold therapy pain relief exactly where it hurts, exactly when it hurts, with no messy hands.

To learn more and view a product video, click here.

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