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Old Orchard Brands Teams With Chiquita to Introduce Real Fruit Smoothies

BY Drug Store News Team

GRAND RAPIDS, Mich. Old Orchard Brands, the nation’s second largest frozen fruit juice manufacturer, announced that it signed a licensing agreement with Chiquita to produce frozen fruit smoothie concentrates.

The Chiquita Frozen Fruit Smoothies will be available in recyclable 12-ounce plastic cans which provide three, eight-ounce servings when blended with ice and water.  The product will begin shipping this month and has a suggested retail price of $2.69 per can, or less than a dollar per serving.

“Until now, consumers craving a fresh fruit smoothie had to visit a smoothie bar or purchase multiple ingredients to make one at home,” said Judy Chen, group leader of marketing and business development at Chiquita Brands International.  “Chiquita Frozen Fruit Smoothies are made with Chiquita bananas and real fruit to deliver a delicious and refreshing smoothie experience at a great value.”

The products boast all-natural content; they contain no artificial coloring or preservatives, and are gluten and dairy free.  Each smoothie serving contains at least 1/2 cup of fruit and 100 percent of the recommended dietary allowance of Vitamin C.  The line includes popular flavors such as Strawberry Banana, Banana Colada, Peach Mango and Mixed Berry.

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Dannon adds two new products to Activia brand

BY Melissa Valliant

WHITE PLAINS, N.Y. The Dannon Company, Inc. announced Monday that its Activia brand is releasing two new products — Activia Dairy Drinks and Activia Fiber. Like all Activia products, the Dairy Drinks and Fiber will contain the probiotic culture Bifidus Regularis, live microorganisms that offer health benefits when frequently consumed.

Activia Dairy Drinks are packaged in single-serve bottles, making it easy for busy consumers to carry it with them on the go. They will be available in four-packs and four flavors: peach, mixed berry, strawberry and vanilla.

Activia Fiber contains cereal pieces for texture and taste and provides 3 g of fiber in every 4-oz. serving. It comes in strawberry with cereal, vanilla with cereal and peach with cereal.

The new Activia products will hit most nationwide retail locations by mid-February.

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Major soft drinks getting rid of high fructose corn syrup

BY Melissa Valliant

PLANO, Texas Major beverage makers are eliminating high fructose corn syrup from their products and replacing it with sugar.

Snapple, Pepsi and Mountain Dew are changing a 20-year-old trend of adding the cheaper high fructose corn syrup to their beverages in light of significant research done in recent years linking high fructose corn syrup to obesity and disease.

Snapple’s decision will result in a 40-calorie reduction from some drinks and, according to the company, will add taste to their products.

Prices of the products will not change.

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