NYX Cosmetics searches for ‘Beauty Vlogger of the Year’
LOS ANGELES — NYX Cosmetics has launched its fourth annual NYX FACE Awards, a multi-national competition that celebrates the online makeup artist and beauty community in search of The Beauty Vlogger of the Year.
Now underway, the competition has named the top 20 semi-finalists who will compete for the chance to win $25,000, consultations with pro makeup artists, a year's supply of NYX Cosmetics and the chance at a budding professional career in makeup artistry.
Inspired by the community of beauty vloggers on YouTube, NYX Cosmetics created the FACE Awards to recognize these up-and-coming beauty stars, help foster their professional career development and unite the online beauty community behind a single annual event.
"NYX is excited to continue offering a platform to celebrate the talents of this wonderful community of dynamic makeup artists and beauty vloggers," stated Scott Friedman, NYX CEO. "I'm consistently impressed by the caliber of submissions we get each year, and look forward to recognizing the Beauty Vlogger of the Year and the other finalists at our live event in August."
Partnering with NYX in its celebration of the beauty vlogger community are FACE Awards sponsors Redken, Target, LuLu*s, GHD Professional Haircare, HTC and Audio Network.
In April, 3,000 video entries were submitted for the FACE Awards and from there a panel of judges selected the 30 semi-finalists. On June 5, a tally of public votes determined the 20 semi-finalists who are moving on to the second video challenge. After the second challenge, the group will be narrowed down to 12 semi-finalists who will perform their third video challenge, and the six receiving the highest amount of votes will advance to the final event. In August, the top six finalists will be flown to Los Angeles to compete in a live show in front of fans, peers, beauty influencers and celebrity judges. Contestants will be judged on their creativity, educational content, artistry and personality. In addition to the Grand Prize winner, the five runner-ups will each receive $10,000.
Tria Beauty names COO
DUBLIN, Calif. — Tria Beauty, a maker of at-home laser and light-based skin care treatments, has named Michael Lopez as COO. Lopez assumes leadership of the company's global technology and operations functions.
"Mike is well suited to take Tria to its next level, as we accelerate the development of our innovation pipeline and drive cost-efficiencies that will allow us expand our market reach more rapidly. Mike is a great addition to our leadership team," stated Peter Wyles, president and CEO of Tria Beauty.
Lopez joins Tria Beauty after holding C-level operations management positions in both global and start-up organizations, including PneumRx Inc., (acquired by BTG) and Oraya Therapeutics. His other recent experiences include VP of operations at Ventus Medical and VP of manufacturing for InSound Medical, (acquired by Sonova).
Has a unique ‘skin fingerprint’ unlocked the secret to the fountain of youth?
VANCOUVER, B.C. — Do you ever wonder why some women look much younger than their age? Could it be her genes, does she use a “magic” cream or has she had a cosmetic procedure? Research from Procter & Gamble’s Olay shows how gene expression changes impact the appearance and quality of women’s skin as they age across every decade.
Olay’s Multi-Decade and Ethnicity study reveals biological commonalities among a unique subset of women who look exceptionally younger than their age. In addition, the research found specific gene expression changes that impact the skin aging process during each decade of a woman’s life.
The MDE study, which was initiated in 2012, marries genotypic and phenotypic science and examines women in nearly every decade of life – from their 20s to their 70s – and across ethnicities – Caucasian, African, Hispanic and Asian. The study is led by Alexa Kimball, professor of dermatology, Harvard Medical School/Massachusetts General Hospital, and other scientific and analytical research partners in the fields of systems biology, skin biology, and 3D imaging and hormone mapping. For the first time, Olay entered into a collaboration with 23andMe, a personal genetics company, to further understand the genes linked to skin aging and their biological variability across different ethnicities.
The initial findings of this MDE study include data from Caucasian and African research participants. From these, there are two key takeaways that will help determine what’s possible when it comes to cosmetic skin care and looking ageless.
First, there are similarities among women who have not undergone cosmetic procedures but still appear to be “ageless.” Through advanced bioinformatics analysis of approximately 20,000 genes, Olay identified a unique skin fingerprint among these “exceptional skin agers” comprised of around 2,000 genes. They are responsible for a range of key biochemical pathways, including those involved in cellular energy production, cell junction and adhesion processes, skin and moisture barrier formation, DNA repair and replication, and anti-oxidant production. The MDE study found that although we all have these genes in our skin, how strongly these genes are expressed in the skin is distinct in “exceptional skin agers” – and that can be influenced by environmental factors, lifestyle choices and even skin care habits.
“What’s exciting about these findings is that the genes that make up the unique skin fingerprint of ‘exceptional skin agers’ may hold the key to successful aging, and decoding which pathways they affect and why they are acting differently in these women – nature or nurture – can enable Olay researchers to help more women achieve skin that looks like the exception, not the rule at any stage of life,” stated Rosemarie Osborne, P&G Beauty research fellow.
In fact, research conducted in-vitro has confirmed that Olay’s top-performing ingredients, such as Niacinamide (vitamin B3), pal-KTTKS (peptide), Olivem and Lyslastine are key components to address skin aging.
The second key takeaway from these initial findings is that based on the study of a subset of Caucasian women, there are distinct gene expression “tipping points” that occur in each decade as we age:
1. Decline in antioxidant response (20s)
2. Decline in skin bioenergy (30s)
3. Increase in cellular senescence (40s)
4. Decline in skin barrier function (50s)
5. Acceleration of all the above (60s)
Olay is continuing to collect and analyze samples from Asian and Hispanic women in their 20s to 70s to broaden the application of the study’s findings. Once completed, the MDE study will have examined female skin aging throughout six distinct decades and across four different ethnicities. In totality, this research positions Olay at the forefront of skin biology research, which may lead to transformative skin care products.