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N.Y. congresswoman introduces Preservation of Antibiotics for Medical Treatment Act

BY Alaric DeArment

WASHINGTON — A lawmaker from New York has introduced legislation designed to combat the rise of antibiotic-resistant bacteria.

Keep Antibiotics Working, a Chicago-based organization, praised the Preservation of Antibiotics for Medical Treatment Act, introduced by Rep. Louise Slaughter, D-N.Y.

The law is designed to prevent antibiotic-resistant “superbugs” from contaminating the country’s food supply, in part due to overuse of antibiotics by livestock farmers. The law only covers antibiotics used in humans and animals, but it does not affect the ability of veterinarians to use drugs to treat sick animals.

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Consumers encouraged to use Brillo, Estracell products during National Cleaning Week

BY Allison Cerra

WALLED LAKE, Mich. — Brillo, the only brand of household cleaning products to feature Estracell, is emphasizing the use of its products during National Cleaning Week.

Last year, Brillo and Estracell united to offer consumers more effective household cleaning solutions. Estracell’s material helps create a more sanitary line of sponge products and offers a range of simple yet effective cleaning solutions to pick up dirt and rinse it away, according to Armaly Brands, the maker of Brillo and Estracell.

"The majority of consumers would never consider using a big wad of paper towel, rinsing it out, letting it dry and then using it again because paper towels are meant to be used and thrown away," said Jeremy Bakken, spokesman for Armaly Brands. "But that’s basically what a cellulose sponge is, a thick paper towel. Brillo Estracell sponges, however, offer a product similar in composition to a natural ocean sponge that stays softer, suds up faster and offers a more sanitary clean."

National Cleaning Week will be held from March 27 to April 2.

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Shopko renovates e-commerce site

BY DSN STAFF

GREEN BAY, Wis. — Shopko announced that it has renovated its e-commerce site to provide a better shopping experience for its customers.

According to the company, the upgraded site features improved layout and navigation; user-friendly viewing from a variety of devices, including mobile and tablet; updated product search capabilities; and the ability to shop popular national brands from the homepage with just one click.

"The initial feedback we’ve received from our customers on these improvements has been fantastic," said Mike Sidders, Shopko VP e-commerce. "Shoppers have noticed and love the new design. They’ve complimented us on the ease with which they’re able to shop and buy from the new site. This is the first of many improvements we’ll make to Shopko.com, and I’m delighted to hear from our customers that the upgrades we’ve made thus far are resonating with them."

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