BEAUTY CARE

NRF warns consumers about purchasing stolen merchandise online

BY Antoinette Alexander

WASHINGTON The National Retail Federation is warning consumers about the potential health risks of health and beauty products being sold on some online auction sites.

According to NRF, organized retail crime rings often steal thousands of dollars of merchandise at a time with the intent of reselling it for profit. They may not keep the stolen merchandise in a temperature-controlled environment so products may easily spoil.

“Criminals often take advantage of honest shoppers by selling stolen merchandise through online auction sites,” stated Joseph LaRocca, NRF vice president of loss prevention. “Many health and beauty products on these sites may have expired or be spoiled, posing real health risks to the buyer.”

In fact, the warning comes on the heels of a bust of an organized retail crime ring in Florida that may have stolen more than $100 million in health and beauty items over a five-year period.

According to the FBI, organized retail crime costs the retail industry roughly $30 billion each year. Top health and beauty products stolen and resold include: Oil of Olay, RoC, CoverGirl cosmetics and Crest Whitestrips.

The NRF is urging beauty shoppers to buy products from legitimate retail companies, either in stores or through the companies’ Web sites.

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Dyna Tabs introduces Aloe Vera Face Masks

BY Antoinette Alexander

NEW YORK Dyna Tabs has announced the launch of its new Aloe Vera Face Masks, which promise to rejuvenate the skin and diminish signs of aging, wrinkling, and UV ray damage.

Research has shown that there is a continued demand for anti-aging products within the baby boomer demographic. The desire to look young still permeates today’s youth-based culture and translates into a strong continued interest in products that address the prevention of aging, stated Dyna Tabs. In 2006, the 7.8 billion dollar skin care category posted sales gains of more than 3 percent.

What Aloe Vera Face Masks unique is that it comes with a bonus CD to give beauty shoppers the “spa effect” in their home.

The face masks come in an 8-pack with the bonus spa musical CD in a gift box or can be purchased individually.

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NXT introduces illuminating men’s skin care line

BY Antoinette Alexander

BOSTON NXT, which is part of the Clio group of brands and products, is rolling out in April a new men’s skin care line that is bound to light up the category.

The new formulas, which will officially launch as a shave-prep regimen in April, are packaged in sleek bottles that use patent-pending lighting technology to illuminate periodically on the retail shelf or in the consumers’ bathroom for up to one year.

The line will include a light face wash, light (low foam) shave gel, light post shave and light moisturizer. In June, the line will expand to include body wash, deodorant, antiperspirant and body spray, all of which will be “light” formulas. The formulas are made with non-irritating surfactants, lubricants and conditioners derived from organic compounds or natural extracts wherever possible. All of the products are paraben-free.

The retail price ranges between $4.99 and $5.99. A portion of the profits from the sale of NXT will be donated to various cancer research organizations including the Dana Farber Cancer Institute in Boston.

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