BEAUTY CARE

Noah’s Naturals travel kit launches at Walmart

BY Antoinette Alexander

NEW YORK Noah’s Naturals has launched its new three-step antiaging skin care system travel kit at Walmart.

The kit, which became available in stores in April, includes:

  • Gentle cream cleanser to remove makeup and impurities that preps the skin for the firming gel serum
  • Firming gel serum to help protect and plump the skin while helping to diminish the appearance of fine lines and wrinkles
  • Face moisturizer, which is the third step. The formula helps stimulate cell renewal and restore skin’s elasticity while locking in moisture

The suggested retail price is $9.50.

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BEAUTY CARE

Ulta appoints seasoned retail executive as president, COO

BY Antoinette Alexander

BOLINGBROOK, Ill. Beauty retailer Ulta has appointed former Office Depot executive Chuck Rubin to serve as president and COO.

Rubin, who also will serve as a member of the board, will assume his new role on May 10. Following a transition period of up to four months, Rubin will become CEO. Lyn Kirby will continue as CEO through the transition period, and thereafter will provide guidance and counsel as a member of the company’s board of directors through March 17, 2011.

“We are delighted to attract Chuck to Ulta as president and COO. Chuck’s extensive retail background and knowledge of retailing will be highly valuable to us as the company continues to execute its proven strategy and maintain its successful track record of growth,” stated Kirby. “Chuck is joining us at an opportune time with this established platform for future growth. One of my key priorities is to ensure a smooth transition in leadership and continue our strong performance. I am looking forward to providing insight and perspective to Chuck as well as assisting Ulta to reach its goals and objectives, as a member of our board of directors.”

Rubin comes to the 348-store beauty chain with 30 years of retail experience. He joined Office Depot in 2004 as EVP and chief merchandise and marketing officer, rising to president North American retail in 2006. Prior to joining Office Depot, he spent six years at Accenture Consulting in senior leadership roles including partner. At Accenture, he advised clients and led engagements across retail formats and e-commerce businesses. He has extensive experience building partnerships and with key brands ranging from mass market to prestige in both the specialty and department store channels.

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Mintel: Online beauty market will grow, courtesy of baby boomers

BY Antoinette Alexander

CHICAGO A recent report by Mintel indicated that the online beauty market is poised for significant growth, given that the female baby boomer population is more Web-savvy than ever.

“Female baby boomers are one of the largest beauty care segments, known for their spending power, proactive health habits and dedication to product research,” stated Kat Fay, senior analyst at Mintel. “In fact, these women spend 13 or more hours online a week, making the online market a powerful resource if retailers can get boomers to log on.”

The Mintel Beauty Retailing report found that 1-in-10 respondents report using some type of online retailer to purchase cosmetics and skin care aids, and the female boomer population is expected to increase by 30.9% from 2005 to 2015.

When looking strictly at online sales, 8% of those surveyed visit mass merchandiser sites for beauty products: 8% order from Walmart.com: 8% from Target.com; 5% patronize drug store sites like CVS or Walgreens and 8% visit other unnamed online retailers.

Creating of online beauty retailers also has contributed to the continued growth of the Internet market. Fay noted that “innovations like virtual makeovers, new product Tweets and online-only sweepstakes draw in consumers and provide them with benefits and discounts they can’t find in an actual brick-and-mortar store.”

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