BEAUTY CARE

Nine Naturals to launch hair care line for expecting mothers

BY Antoinette Alexander

CHICAGO Nine Naturals has introduced a natural hair care line for expecting mothers that is rolling out this month to parenting boutiques, select grocery stores and specialty retailers.

The line, dubbed Oh Baby!, is free of sulfates, phthalates, parabens and DEA. For beauty, the all-natural products are made with essential plant oils, organic aloe and B5. According to the company, it can create products with nine or fewer ingredients by sourcing premium ingredients.

To help expecting moms fight fatigue, the products have natural aromatic oils.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
BEAUTY CARE

Tattoo Armor develops sunscreen to protect body art

BY Antoinette Alexander

BIRMINGHAM, Ala. Looking to help people protect their tattoos from the sun’s rays, Tattoo Armor has developed the new Precision Sunscreen Pen.

Exposure to the sun breaks down tattoo ink and causes fading, cracking and image distortion. While traditional sunscreens protect skin from burning, they are not designed to protect ink, the company stated. Sunscreens can also be inaccurate leaving a halo of lighter skin around the tattoo.

After a year of development, Tattoo Armor’s first product, the Precision Sunscreen Pen, will begin distribution to select retailers this week.

The quick-dry sunscreen and fine-tipped applicator is designed to make application easy and precise. The patented formula offers SPF 30 protection with both UVA and UVB blockers while the active emollient enhances the appearance of the tattoo by creating a glossy appearance and conditioning the skin.

“As a person who has tattoos, I was frustrated by the lack of products available to protect my artwork. That’s why I am so excited about the launch of our first sunscreen specifically for tattoos. Our goal is to offer products that enhance and preserve tattoos and that are easy for people to use,” stated founder and developer Triskin Harden, who formed Tattoo Armor with partner Curtis Cheng.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
BEAUTY CARE

Startup oral care co. launches toothbrush with ionic technology

BY Antoinette Alexander

PLEASANTVILLE, N.Y. Startup oral care company Global Ionics has announced the launch of its new Ionic ProClean toothbrush.

The Ionic ProClean toothbrush uses ionic technology that, according to the company, has been proven to remove more plaque with less effort.

Plaque has a positive (+) charge; tooth enamel has a negative (-) charge.

The Ionic ProClean uses ionic technology to temporarily change tooth enamel to a positive (+) charge, the company stated. This reportedly loosens the bond of plaque so it can be gently swept away.

After rinsing the toothbrush under running water, the user touches a small silver strip on the handle and brushes normally with the toothpaste of his or her choice. By touching the silver strip, the body?s natural energy completes the circuit. A red light on the handle shines to confirm that the energy circuit is complete and the ionic action is working to remove plaque.

“Studies have shown that ionic technology reduces plaque and gingivitis, stated Ken Davidov, founder of Global Ionics.While this technology has been used in Asia and Europe for years, this is the first ionic toothbrush designed for the North American and worldwide market that neatly encases all the elements into one hermetically sealed brush, made from soft materials. It looks and feels like an ordinary toothbrush and doesn’t require unsightly charging equipment on the bathroom counter. Its function is absolutely silent and it costs less than $10.”

The Ionic ProClean is currently available online at www.ionicproclean.com for $8.95 plus shipping and handling. Orders of two or more brushes come with a free travel kit.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?