New findings conclude U.S. children may lack healthy level of vitamin D
NEW YORK Vitamin D is quickly moving up within the ranks of letter vitamins as the most supplemented letter vitamin, having recently surpassed vitamin B-complex and vitamin E as measured by sales. Indeed, sales of vitamins A & D (tracked together) were up a whopping 75.8% to $85.1 million for the 52 weeks ended Sept. 6 across food, drug and mass (minus Walmart), according to Information Resources Inc. Only sales of vitamin B (alone) and vitamin C totaled more than vitamin A/D with $140.9 million and $175.8 million, respectively, representing year-ago increases of 25.6% and 14.1%.
The meteoric rise in vitamin D can be traced to studies such as this one, all of which continue to tease out two themes — vitamin D is beneficial for your overall health; and just about everyone is vitamin D deficient.
Vitamin D happens to be especially important for children, not only in the development of healthy bones, but also in the development of a healthy immune system.
Hy-Vee celebrates the other white meat
WEST DES MOINES, Iowa A lot of people complain about pork barrel spending, but not Midwest supermarket chain Hy-Vee.
October is National Pork Month, and the West Des Moines, Iowa-based Hy-Vee announced Friday that sales of the meat have increased more than 25% over October 2008. The chain said it was on track to increase pork tonnage by more than 30%.
“With pork prices the lowest they’ve been in more than a decade, we’ve focused our marketing efforts on promoting pork as a great value for consumers,” Hy-Vee assistant VP meat operations Kenan Judge said in a statement. “Today’s shopper is looking for nutritious, economical meal ideas, and pork perfectly fits the bill.”
Patients prefer new diabetes drug Victoza over its competitor, survey finds
MONTREAL A new diabetes drug satisfied patients more than its competitor, according to a study funded by the drug’s manufacturer.
According to data on 379 patients who took the Diabetes Treatment Satisfaction Questionnaires, presented Thursday at the 20th World Diabetes Congress and published in medical journal The Lancet, patients taking Novo Nordisk’s drug Victoza (liraglutide) perceived less abnormally low or high blood sugar levels — known respectively as hypoglycemia and hyperglycemia — than those taking Byetta (exenatide), made by Eli Lilly & Co., Amylin Corp. and Alkermes.
Victoza is approved in Europe, but Novo Nordisk is still waiting for approval from the Food and Drug Administration in the United States.
“Liraglutide has shown here in a convincing study that it is associated with less nausea, less perceived hypoglycemia and definitely higher patient satisfaction compared to exenatide,” principal investigator Wolfgang Schmidt said in a statement. “Patient-reported outcomes data is an important extension of the efficacy data. If a patient is satisfied with his or her treatment, then they are much more likely to really stick to the treatment over the long term, which is necessary in Type 2 diabetes.”