Nestle USA names president of DSD division
OAKLAND, Calif. Nestle USA has appointed the president of a newly formed direct store delivery division.
Tony Sarsam will lead Nestle USA’s new DSD division, which will manage direct store delivery operations for Nestle USA businesses, including its frozen pizza businesses and other brands manufactured in the United States, including Dreyer’s, Haagen-Dazs, The Skinny Cow and Nestle Drumstick.
Sarsam previously was the EVP sales and operations for Dreyer’s Grand Ice Cream, a separate Nestle USA division he joined in 2006.
Mr. Clean gears up for spring cleaning with new product offerings
CINCINNATI To help families make cleaning easy just in time for spring, Mr. Clean has launched a new, targeted line of bathroom cleaning products.
The new products include the Mr. Clean Magic Eraser bath scrubber with Febreze fresh scent — which contains micro-fibers that erase three times more soap scum per swipe than the leading all purpose spray cleaner and a 30% larger scrubbing surface than the original Mr. Clean Magic Eraser — and Mr. Clean disinfecting bath cleaner with Febreze freshness, which kills 99.9% of bacteria and is available in both Meadows & Rain and Lavender Vanilla & Comfort scents. Both products easily remove soap scum, kill bacteria and help eliminate odors.
The new Magic Eraser bath scrubber with Febreze fresh scent has . Its contoured shape makes for easy gripping and cleaning hard to reach corners around the bathroom. Now with a 30%, it removes soap scum and leaves behind the fresh scent of Febreze.
“As a brand that has helped America clean for over 50 years, we know that the bathroom is a source of angst for consumers,” said Shannon Taylor, brand manager at Procter & Gamble. “Soap scum requires extra elbow grease to be removed, and these products make it easy to get rid of this type of grime while offering the fresh scent of Febreze. This product line helps deliver a clean and fresh environment so consumers can do more without sacrificing time or effort.”
Kiwi wants Americans to save money with shoe care tips
EXTON, Pa. A shoe care brand under the Sara Lee umbrella is offering tips to consumers on the importance of shoe care in order to curb spending.
Kiwi shoe care found that 57% of surveyed American consumers said they plan to be “frugal fashionistas” when it comes to shoe shopping this spring – if the old shoe fits, they will wear it.
KIWI recommends consumers take the following steps to better take care of and protect their shoes:
- Clean before you polish: Dirt and other debris can easily get stuck in leather shoes. Be sure to clean your shoes and remove excess dirt and debris prior to polishing
- Whiten your whites: White shoes can easily be rehabbed with shoe whitener. You’ll be able to cover up any scuffs or dark marks, hiding all of the evidence that you nabbed those shoes from your closet, not the store
- April showers… can ruin your shoes: You should always protect your suede and nubuck shoes before you wear them for the first time – especially shoes and boots you plan to wear in the rain. If they do end up getting completely soaked, stuff them with newspaper while they dry to help keep their shape. Always allow them to dry naturally, away from direct heat
- Protect while storing: Don’t just throw your shoes on the floor of your closet after wearing. Store leather shoes using a shoetree to help retain the shape of the leather. If a shoetree won’t work (such as for strappy sandals), stuff the toecap with newspaper or tissue. Never store or dry leather shoes near direct heat
- Travel smart: If traveling, place your shoes inside a shoe bag or wrap them in a soft material for additional protection.
“At Kiwi, we are committed to helping our customers put their best foot forward and feel confidence in their everyday lives,” said Martin Lind, president of household and beverage for Sara Lee. “Just because many of us are pinching pennies this spring, doesn’t mean our shoes need to look the part. There are simple, wallet-friendly steps everyone can take to extend the life of their shoes in order to look and feel confident.”