NACDS’ Edith Rosato to join Academy of Managed Care Pharmacy as CEO
ALEXANDRIA, Va. — The Academy of Managed Care Pharmacy, a national professional association of pharmacists and healthcare practitioners, on Wednesday announced the appointment of Edith Rosato as CEO.
Rosato will take over from long-time CEO Judith Cahill, who announced her plans to retire earlier this year.
In her new role as CEO, Rosato will be responsible for all program, financial and operational aspects of the academy, including a $10 million budget and staff of nearly 40. She will start her position in November.
Rosato brings nearly 30 years of pharmacy and nonprofit management experience to AMCP. For the past 11 years, she has held leadership positions at the National Association of Chain Drug Stores, a national trade association representing more than 1,000 member companies in an $800 billion industry. Most recently, she served as president of the NACDS Foundation and as SVP pharmacy affairs. During her tenure at NACDS, she also served as SVP strategic alliances and development, executive director, leadership council and VP pharmacy affairs. Prior to her time at the NACDS, Rosato was director of customer development, healthcare systems and national accounts manager for Wyeth-Ayerst Laboratories, as well as corporate pharmaceutical buyer for CVS, which is now CVS Caremark.
Rosato has served on the boards of eight separate nationally recognized organizations, including the American Foundation for Pharmaceutical Education. She received an executive healthcare leadership certification from Thunderbird Graduate School of International Management, as well as her Institute for Organizational Management certification from the U.S. Chamber of Commerce. Rosato also holds a bachelor’s degree from Temple University School of Pharmacy and is a registered pharmacist in the states of Pennsylvania and Massachusetts.
"We all want to express our sincerest appreciation to Edith for her 11 years of service at NACDS," Steve Anderson, president and CEO of NACDS, wrote in an internal memorandum obtained by Drug Store News. "She is a true pharmacy professional and advocate who has consistently demonstrated tremendous leadership to advance pharmacy and broadly communicate pharmacy’s value to the American people."
According to the memorandum, Rosato will continue in her roles as NACDS’ SVP pharmacy affairs and the NACDS Foundation president until Nov. 4 to ensure a smooth transition.
After 132 years in market, Ivory gets a makeover
CINCINNATI — Procter & Gamble is celebrating its oldest brand.
P&G said that the lineup of bar soaps, body washes and liquid hand soap sold under Ivory, a 132-year-old brand, will feature new packaging that includes a vibrant new color scheme and redesign that complements the current Ivory product offerings, P&G said.
Additionally, P&G will unveil a new advertising campaign that will encompass television, print and online ads. The campaign, developed by Wieden+Kennedy, is called "Ivoryisms." These messages are designed to be both simple and straightforward, which reflect the brand’s makeover, P&G said.
Both the new packaging and advertising campaign will appear this month.
"Ivory is P&G’s oldest and most beloved brand, and while consumers relish in the nostalgia and heritage of the product, it’s time for a holistic reinvention of the brand as we work to touch and improve more consumers’ lives in more parts of the world more completely," Ivory brand manager Jay Sethi said. "We’ve answered the call for consumers wanting a ‘simple and clean’ solution and the most powerful aspect of Ivory still remains the simplicity of the product."
Rite Aid lets customers vote for favorite pharmacists
CAMP HILL, Pa. — Rite Aid is asking customers to vote for their favorite pharmacist in recognition of American Pharmacists Month, the retail pharmacy chain said Wednesday.
Through Oct. 31, customers can vote for their favorite pharmacist at RiteAid.com, through a mail-in nomination available at the store or by "liking" Rite Aid’s Facebook page and using a special tab. Customers can share stories about the services their pharmacists provide and what makes them special.
"There’s no better time than American Pharmacists Month to thank our pharmacists for the superior customer service they provide to Rite Aid patients throughout the year," Rite Aid SVP pharmacy Dan Miller said. "Whether they are counseling a customer on new medication or helping a caregiver to understand and manage their loved one’s disease, our pharmacists play a critical role in the health and well-being of their customers and communities. This program lets our pharmacists know how proud we are of them and how thankful we and their customers are for all that they do."
Customers who vote and pharmacists who are nominated will be entered into a random drawing to receive $2,500 in Rite Aid gift cards. In addition, all "favorite" pharmacists will be notified by Rite Aid, receive a Favorite Pharmacist pin and a letter of commendation from president and CEO John Standley.