CENTER STORE

M&M’S goes for extra chocolate in new cookie sandwiches

BY Gisselle Gaitan

Mars Wrigley Confectionery is catering to chocolate lovers everywhere by introducing the latest addition to the M&M’s ice cream family.

The new M&M’S chocolate cookie sandwich features reduced fat chocolate ice cream surrounded by two home-style chocolate cookies with miniature versions of the bite-sized candy inside.

“Following the success or our original M&M’S cookie sandwich, we are excited to provide chocolate lovers everywhere with a new treat made just for them,” Emily Strobel, marketing director of Mars Ice Cream, said. “This addition to our M&M’S Ice Cream lineup is not only perfect for ice cream fans but as a brand, we are thrilled to build on the success of the original M&M’S Cookie Sandwiches.

The Hackettstown, N.J.-based company’s new chocolate cookie sandwiches are now available at convenience, drug, mass and grocery stores nationwide, with the suggested retail price starting at $4.99 per one six-pack box and $1.99 for a 4-oz. bar.

Further product information can be found on Mars Wrigley Confectionery’s website and on the brand’s website and social media channels.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
CENTER STORE

TGI Fridays adds extra spice to snack line

BY Gisselle Gaitan

Inventure Foods, the creator of the TGI Fridays snack line, has unveiled two of the brand’s latest innovations that are to be featured in the established Party Bites and Potato Skin offerings.

“Innovation in indulgent snacking continues to be our number one goal,” Steve Sklar, senior vice president and general manager at Inventure Foods, said. “We have the unique opportunity of being able to offer ultimate snackers the trendy flavors they crave through our TGI Fridays product lines. We are able to get creative and pack new varieties with flavors that are quickly becoming favorites and staples in consumer’s kitchens, while also providing a tasty snack perfect for any party.”

Inspired by original Friday dishes, the new snack varieties include:

  • Chipotle Cheese Party Bites that contain cheese and chipotle spice;
  • Cheddar Bacon Party Bites that feature cheese and bacon; and
  • Sriracha Ranch Potato Skins that have sriracha with cool ranch.

All three new offerings are available for purchase in convenience stores nationwide. The Chipotle Cheese and Cheddar Bacon Party Bites come packaged in a 2.25-oz. bag that retails for $1.99. The Potato Skins are packaged in 3-oz. bags that retail for $1.99 each.

Further information on TGI Fridays snack line can be found on Inventure Food’s website.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
CENTER STORE

Suavitel, Fabuloso unveil advanced formulations

BY Gisselle Gaitan

Colgate-Palmolive, the parent company of Suavitel and Fabuloso, shared new innovations that are now available from both brands.

The latest from Suavitel, which called the complete line, aims to ease the laundry process with new technology in its formulation that allows for an advancement in the softening of clothes, provides long-lasting color protection and fewer wrinkles, the company said.

When it comes to the cleaning agent Fabuloso, The New York City-based company unveiled the new complete collection. The latest offering from the brand aids in the removal of limescale, cuts through grease and gets rid of stains while providing a fresh fragrance, the company said.

Suavitel Complete is available in the field flower and morning sun fragrances, which retail from $2.99 to $6.99 each. Fabuloso’s complete line comes in the floral burst and cool mist scents that retail from $1.69 to $3.99 each. Both innovations from the brands can be purchased nationwide in a variety of retailers and through select e-commerce outlets. Further information can be found on Suavitel and Fabuloso’s websites.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?