BEAUTY CARE

McKeon launches new LunaGuard dental protector

BY Gina Acosta

WARREN, Mich. — Consumers who grind their teeth at night have a new solution in the oral care aisle from McKeon Products Inc.

McKeon has launched its new and improved LunaGuard, which the company says provides better protection against bruxism (nighttime teeth grinding), more comfort when in use, and significant consumer health care savings.

The LunaGuard Nighttime Dental Protector is a bite guard that provides better protection than conventional nighttime bite guards due to its design and materials. It is made of a strong thermoplastic that prevents the user from biting through the guard. Engineering tests from the company show the LunaGuard provides up to 30% better protection than conventional nighttime bite guards. 

The new LunaGuard is available now at Rite Aid, Weis Markets, Kinney Drugs and Discount Drug Mart, Inc. and Walgreens, as well as online at target.com.

 

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New Cetaphil shower and bath oil debuts at CVS

BY Gina Acosta

FORT WORTH, Texas — Galderma is bringing a new product to the personal cleansing aisle that aims to offer an innovative in-shower alternative to body wash and soap.

The company's popular Cetaphil line has launched a new Cetaphil Skin Soothing Shower and Bath Oil, and it is available exclusively at CVS.

According to Galderma, the latest addition to the Cetaphil skin care product portfolio conveniently fits into women and men’s natural routines, offering an in-shower oil alternative to condition the body for softer, smoother skin.

The formula, which contains Pro-Vitamin B5 and Vitamin E, activates with the application of water to produce a creamy lather and can be applied liberally to wet skin for intense in-shower moisturization. 

The product’s clean-rinse formula is fragrance- and paraben-free, as well as non-irritating, making it suitable for sensitive skin and gentle enough for everyday use.

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Sensodyne launches True White with 2-city pop-up

BY David Salazar

NEW YORK — As part of the launch of its new True White product, Sensodyne is touring two U.S. cities to spread the word about the sensitivity relief and whitening toothpaste via its True White Sensitivity Suite. 

The Sensitivity Suite features on-site consultations with dental hygienists, samples of Sensodyne True White, product demonstrations, giveaways and information about the science behind the new product. 
 
The Sensitivity Suite completed its New York City residency on April 29 in Flatiron Plaza and will open on May 9 in Miami’s The Falls at 8888 SW 136th Street.
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