HEALTH

Maves to end leadership at AMA next June

BY Michael Johnsen

CHICAGO The Board of Trustees of the American Medical Association and Michael Maves, AMA EVP and CEO, have mutually decided that Maves will complete his leadership of the AMA when his current contract ends June 30, 2011.

 

"Under Dr. Maves’ leadership, the American Medical Association restored its financial stability, weathered the recession and implemented a number of critical initiatives to improve quality of care, increase access to care and establish a fair system of payment for physicians within the Medicare program,” stated Ardis Hoven, AMA chairman. "As we enter into a new era that is redefining the way health care is delivered, both Maves and the board of trustees share the belief that new top leadership is required to address these challenges and to ensure the rights of patients and physicians are passionately and effectively protected."

 

During his tenure, Maves led important multi-association efforts, such as the "Scope of Practice Partnership," a coalition of national medical specialty organizations and state medical societies established by the AMA to clarify the roles and capabilities of nonphysician healthcare providers. 

The AMA board will engage an executive search firm to identify the next physician executive to lead the AMA and expects a new EVP/CEO to be in place by the conclusion of Maves’ contract. In the interim, Bernard Hengesbaugh, AMA COO, will partner with Maves to ensure a seamless transition. No additional executive changes are expected.

Maves has served as the AMA chief executive since 2001. Prior to AMA, Maves was president for the Consumer Healthcare Products Association.

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NPA leader weighs in on what elections mean for industry

BY Michael Johnsen

WASHINGTON This year’s elections may prove to be a boon to the business of dietary supplements and other natural alternatives, according to John Gay, Natural Products Association executive director and CEO. “This was the most remarkable election in my 25 years in Washington,” he said, “and the effects will be felt almost immediately.”

For example, Rep. Henry Waxman, D-Calif., who must now step down as chairman of the House Energy and Commerce Committee, is seen as a potential positive for the industry, Gay said.

 

The Energy and Commerce Committee oversees the Food and Drug Administration.

 

 

With additional authority unlikely to be granted by the new Congress, NPA expects federal regulators to test the limits of their existing powers. “We support their actions aimed at getting the bad actors out of the market,” Gay said, “but it is a problem if they target the legitimate industry, especially if they go beyond the current law to do so.”

 

 

In the Senate, industry champions, such as Sens. Orrin Hatch, R-Utah, and Tom Harkin, D-Iowa, remain well-positioned “to continue their work,” Gay said. One wild card is Sen. John McCain, R-Ariz. “Will he introduce another version of his Dietary Supplement Safety Act, or will he continue to work with Sen. Hatch? That is a key question,” Gay said.

 

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Clif introduces reformulated shot energy gel

BY Michael Johnsen

EMERYVILLE, Calif. Clif Bar on Thursday announced the introduction of a revamped Clif Shot energy gel, a line of all-natural and organic energy gels with a formula that emphasizes effectiveness, taste and consistency in easy-to-use packaging.

 

The new energy gels contain up to 50% more electrolytes than its previous recipe. For fast-acting energy, the new gel combines two carbohydrate sources that work together efficiently — organic maltodextrin and organic evaporated cane juice — to deliver energy to the bloodstream in five minutes or less.

 

 

“When athletes are at a critical stage in training or racing, there’s a big difference between nutrients they absolutely need to keep their bodies working optimally, and additives that just get in the way,” stated Chris Randall, Clif Shot brand manager. New, streamlined packaging features rounded corners for carrying convenience and a smaller opening for easier eating. The packets also feature a patented Litter Leash to keep the torn-off tops from littering trails and roads.

 

 

As before, Clif Shot energy gel provides more caffeine options for customized intake than any other brand, ranging from no caffeine to flavors with 25 mg, 50 mg and 100 mg — the highest caffeine level of any energy gel, according to the company. The caffeine is derived from all-natural green tea extract, which has been found to improve endurance capacity, Clif Bar claimed, citing a study in the American Journal of Physiology.

 

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