Mars Chocolate unveils Easter 2013 items
HACKETTSTOWN, N.J. — Mars Chocolate already may have unveiled its lineup of new treats for Halloween, Valentine’s Day, as well as the winter holiday season, but the company announced that it is adding new items to its Easter 2013 lineup.
The new Easter 2013 lineup includes:
Snickers Peanut Butter Squared minis;
Dove Silky Smooth white chocolate eggs;
Twix minis filled eggs;
M&M’s milk chocolate Fun Size filled gift box;
Snickers Eggs 2-To-Go;
Snickers Peanut Butter Eggs 2-To-Go;
Dove Silky Smooth white chocolate bunny;
Mixed singles Easter floor stand: Chock full of Snickers, Snickers Peanut Butter and Milky Way Brand Simply Caramel — all in Easter egg and bunny shapes — this convenient display is a one-stop-shop for snacks and basket fillers.
The new Easter products carry a suggested retail price range of 60 cents to $3.99.
Category pressures across tobacco, gas could be driving c-stores toward healthier food options
CHICAGO — Are macro category pressures across tobacco and gas driving convenience stores toward healthier food options? That’s a question raised by a recently published white paper from Nielsen.
Tobacco and gas are two of the categories that have traditionally fueled the rapid store growth across the convenience channel. More than 8,100 such stores have opened since 2005, bringing the total number of U.S. c-stores to 148,764, Nielsen said. What’s more, year-over-year sales across the convenience channel in the United States grew 4.9% in the 52-week period ended Aug. 4, compared with 3.7% dollar growth for the marketplace overall.
But now, c-store operators are looking to fresher and healthier food to spark growth across its stores, according to the white paper, especially as increased fuel efficiencies associated with new cars translates into fewer trips to the pump, and more healthcare providers incentivize smoking-cessation programs. Both trendlines suggest impeded growth across two major drivers behind c-store sales.
And the competitive landscape is changing, too, the report noted. Other smaller-box formats, such as dollar and drug, establish new stores at a faster rate.
"C-stores are increasingly emerging as a viable choice for quick and/or healthy on-the-go meals," Nielsen noted. "Within the past year, common grocery items like yogurt and fresh produce have increased sales in C-stores by 57% and 38%, respectively. [Convenience] stores make it easy for consumers to eat fresh, buy less and shop more often. The trend is gaining traction across the U.S. and could attract higher-income shoppers." C-store drive-thrus are also gaining in popularity with Americans, the report added, making most store items — including such grocery staples as bread, eggs and cereal — available without having to leave the car.
For more insights about convenience store trends, Nielsen’s white paper “Growing Appetite for C-Stores” is available for download here.
SensatioNail announces launch of new at-home French manicure gel polish
LAKE FOREST, Calif. — Pacific World’s at-home gel polish brand SensatioNail has announced the launch of SensatioNail French manicure gel polish in clear and sheer pink, and French manicure tips.
SensatioNail French manicure gel polish is available in two base color shades, clear and sheer pink, each containing 100 white French manicure tips to fit a variety of nail sizes. The French tips are crafted from a real lacquer, polish-thin proprietary formula. Backed with a light adhesive for easy application, each tip is applied on top of the gel polish base, and hugs the nail edge for a seamless finish. French manicure gel polish is used in tandem with the SensatioNail Pro 3060 Lamp (included in the brand’s starter kit).
Consumers also can restock their at-home gel polish kits with French manicure tips. This 100-pack can be used alongside the traditional French gel polish shades, or coupled with the brand’s fashion gel polish colors to create a unique nail art statement. SensatioNail French gel polish and French manicure tips can be removed at home with the Gel polish removal kit and the gel polish removal tool.
Moreover, SensatioNail is committed to supporting new product launches by educating consumers through how-to videos, which provide step-by-step guides, tips and tricks. The French manicure gel polish tutorial can be accessed on SensatioNail’s website, and social media platforms, or by scanning the QR codes found on all packaging with a smartphone.
SensatioNail French manicure gel polish and SensatioNail French manicure tips retail for $14.99 and $6.99, respectively.