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L’Oréal plans to acquire Magic Holdings in China

BY Antoinette Alexander

PARIS — French beauty brand L’Oréal is looking to acquire China’s Magic Holdings International, which specializes in cosmetic facials masks, for $840 million.

The proposed price is 6.30 Hong Kong dollars per share. L’Oréal’s proposal is supported by Magic’s board of directors. The transaction is subject to the approval of the Ministry of Commerce of the People’s Republic of China.

A specialist in cosmetic facial masks, Magic’s turnover in 2012 was approximately 150 million euros (up 29% versus 2011). Facial masks are one of China’s beauty market’s fastest growing areas with promising development prospects. Relying on Magic’s management and teams, L’Oréal intends to further develop this Chinese brand.

L’Oréal has been committed to China since 1997. Today. L’Oréal has 3,500 employees in China, a Research and Innovation center in Shanghai and two plants in Suzhou and Yichang.

 

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Duracell introduces Quantum with battery donation to first responders

BY Sierra McCleary-Harris

BETHEL, Conn.  Duracell today announced the launch of Duracell Quantum this month, its most advanced alkaline battery and biggest innovation since CopperTop.

With its Hi-Density Core and proprietary PowerCheck power indicator, the distinctively red and copper Duracell Quantum has been engineered to deliver the performance consumers demand.

To celebrate the launch of Duracell Quantum, Duracell is donating one million Quantum batteries to first responders across North America. Duracell recognizes that the heroes who protect our families and communities need these batteries to power their critical devices. “Our top priority is delivering the very best in battery technology for consumers. We’re also keenly aware that first responders need and use batteries in devices that keep them safe in their work to protect our communities,” said Volker Kuhn, general manager for Duracell North America.

Duracell announced the million-battery donation today with award-winning entertainer, Tim McGraw, who hosts the new Quantum Heroes video series and joined today’s launch event in New York City with the FDNY and the FDNY Foundation. Supporting first responders hits close to home for McGraw, who was born and raised in Louisiana. Following Hurricane Katrina, he and his wife mobilized to help with recovery efforts by offering relief items to those affected by the storm.

 

 

 

 

 

 

 

Country music star Tim McGraw (center) hands off new Duracell Quantum batteries to the FDNY to kick off Duracell’s donation of one million of its most powerful batteries to first responders at an FDNY firehouse in New York on Thursday.

“As a touring musician, I’ve had the opportunity to meet a lot of first responders across our country, the brave guys and girls who show incredible bravery in the face of natural disasters and other emergency situations,” McGraw said. “I’m joining with Duracell Quantum to recognize the amazing work of these unassuming heroes. I was able to spend some time with the first responders from the Quantum Heroes video series, and I walked away truly inspired.”

The Quantum Heroes video series shares previously untold stories of bravery, heroism and sacrifice of first responders. The first video debuted today in New York City. “Quantum Heroes: FDNY Superstorm Sandy” features the tireless efforts of FDNY Firefighters from Engine Company 268 and Ladder Company 137 in Rockaway, Queens in the wake of the storm, which engulfed an entire neighborhood in flames.

The videos can be viewed on YouTube.com/Duracell. Consumers can also visit www.facebook/duracell and www.twitter.com/duracell to share personal first responder stories using #MyQuantumHero, which is supported by a new national TV spot.

 

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Goody introduces new Stylista hair accessories collection

BY Antoinette Alexander

ATLANTA — Hair accessories brand Goody has introduced its new Stylista collection, a trend-setting range that includes a variety of brush types and accessories to deliver chic design aesthetics and premium patterns. 
 


The brushes and new accessories are available in three patterns, including a playful, colorful swirl design, a bright and bold foliage pattern and a funky, edgy cheetah print. 
The new Goody Stylista collection includes:

  • Cushion brush (SRP: $5.99)
  • Vent brush (SRP: $5.99)
  • Styler brush (SRP: $5.99)
  • Printed bobby pins 50 ct (SRP: $5.99)
  • Printed tie backs 5ct (SRP: $5.99)
  • Mixed weave elastics 40ct (SRP: $5.99)
  • Purse brush (SRP: $4.99)
  • Paddle brush (SRP: $6.49)
  • Round V-bristle (SRP: $5.99)


Availability:

  • The cushion, vent and styler brushes are available in the foliage and swirl patterns at Target.
  • The cushion and styler brushes are available in the foliage, swirl and cheetah patterns at Walmart.
  • The styler brush is available in the foliage, swirl and cheetah patterns at Walmart through summer 2013.
  • The paddle brush will be available at Walmart in fall of 2013.
  • The printed bobby pins 50-count, printed tie backs 5-count, and mixed weave elastics 40-count are exclusive to Target through Sept. 23.

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