L’Oreal, Harpers hold event to raise money for ovarian cancer research
NEW YORK L’Oreal Paris is presenting Wednesday evening “A Night of Hope” celebration with Harper’s Bazaar to benefit The Ovarian Cancer Research Fund.
Cohosting the event, to be held at Murano in Los Angeles, is L’Oreal Paris president Carol J. Hamilton, Harper’s Bazaar editor-in-chief Glenda Bailey and actresses and L’Oreal spokespeople Diane Keaton and Andie MacDowell. They will be joined by other L’Oreal spokespeople, including Eva Longoria, Kerry Washington and Dayle Haddon.
“This year marks the 10th anniversary of L’Oreal Paris’ support of The Ovarian Cancer Research Fund. I am proud of the fact that L’Oreal is the largest corporate fundraiser in this critical fight against ovarian cancer,” stated Hamilton. “Since 1997, we have helped to raise over $13 million to fund life-saving research and to promote awareness building programs to help empower women to make educated choices about their health and well-being.”
The evening will include a cocktail reception and luxury silent auction, which will feature photography and fashions and accessories from designers including Chanel, Louis Vuitton, Donna Karan, Bulgari and De Beers.
All of the proceeds raised at the event will be donated to OCRF’s research programs.
In addition, L’Oreal has created programs to promote ovarian cancer awareness, which include the first-ever public service announcements for ovarian cancer featuring L’Oreal spokespeople Andie MacDowell and Milla Jovovich. The beauty company also created the signature “Color of Hope” cosmetics and jewelry collections that raise funds for OCRF. This year, L’Oreal has added a sterling silver pendant and earrings to the jewelry collection. All of the jewelry items are available at www.lorealcolorofhope.com. A special diamond Color of Hope necklace has been created to commemorate this event.
L’Oreal launches two HIP eye products
NEW YORK L’Oreal Paris has launched for fall two new eye products for its HIP High Intensity Pigments collection, a collection known for its intense color.
New to the line is HIP High Intensity Pigments Color Truth Cream Eyeliner, a long-wear, cream eyeliner that features an angled brush so users can define eyes with thin, subtle lines or create bolder, thicker lines. The eyeliner glides on for smooth lines and can be smudged for smoky effects. It is available in five color shades from carbon black to teal. The suggested retail price is $12.
Also new is the Color Rich cream crayon. Unlike traditional powder shadows, the cream crayons deliver pearlescent color effects in an easy to apply formula that can be worn across the entire lid or sharpened to use as an eyeliner. It is packaged in a twist up, crayon-like tube with a built in sharpener. The suggested retail price is $10.
Revlon releases Q3 results, announces 2008 product launches
NEW YORK Revlon posted a double-digit gain in third-quarter net sales and a narrower net loss thanks in part to its restructuring efforts in 2006 and early 2007, and ongoing cost control. It also announced several product launches for early 2008, including a new longwearing minerals collection.
Net sales for the quarter ended Sept. 30 rose 11 percent to $339.7 million compared with net sales of $305.9 million in the year-ago period. Third-quarter 2006 sales were reduced by about $15 million from Vital Radiance.
Net loss was $10.4 million, or 2 cents per share, compared with a net loss of $100.5 million, or 24 cents per share, in the year-ago period.
Operating income was $20.7 million during the quarter versus an operating loss of $57.2 million in the year-ago period. In the third quarter 2006, Vital Radiance, executive severance and restructuring expenses reduced operating profitability by $72 million and adjusted EBITDA by about $64 million. Third quarter 2007 included restructuring expenses of $0.5 million.
Last year, the beauty company discontinued its Vital Radiance cosmetics line for mature women less than one year after its launch and cut about 250 jobs in the United States as part of the restructuring.
Looking to 2008, Revlon announced that it will introduce a new product line up for Revlon and Almay color cosmetics. The launches include differentiated and unique offerings for the mass channel, innovations in products and packaging and new technologies for the franchises.
Under the Revlon brand, first half 2008 cosmetics introductions include:
- ColorStay Minerals: The first-ever longwearing minerals collection in the mass market, according to the company. The collection includes foundation, baked blush, bronzer and eyeshadow.
- Custom Creations Foundation: A first-to-market foundation packaged in a bottle that delivers five different custom shades at the turn of a dial.
- Limited Edition Collection, which includes new cross-category introductions in face, eye and lip.
For Almay, first-half 2008 launches include:
- TLC (Truly Lasting Color) Foundation: A long-wear makeup that incorporates skin care benefits.
- Intense i-Color Play Up Collection: This is a relaunch of the Intense i-Color Collection with new Play Up shadows, liners and mascara with a molded brush. The products are coordinated to intensify naturally eye color.
- Almay Makeup Remover: This is an enhanced formula with improved packaging. It contains a botanical blend of ingredients to condition skin.