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Lee Stafford introduces summer hair care line

BY Allison Cerra

NEW YORK — Lee Stafford, the British celebrity hair stylist whose line made its U.S. debut last month, is showcasing the brand’s summer hair care items.

The lineup includes:

  • Beach Babe sea salt spray: Helping to create the the tousled, textured look of sea doused, beach dried hair, this spray features a ProMineral complex, containing Dead Sea salts and 26 minerals, makes hair look and feel soft with added bounce, definition and body. The spray also features sunflower extract, which is designed to give hair moisture and shine, and protects it against free radicals. The spray carries a suggested retail price of $11.99.

  • Poker Straight dehumidifier: this weightless spray protects hair from frizz-causing humidity and adds beautiful shine to styled hair. The spray carries a suggested retail price of $8.49.

  • Bleach Blonde shampoo/conditioner: This moisturizing shampoo and conditioner are designed to combat the summer’s wrath to keep blonde hair bright, fresh and healthy. The shampoo and conditioner carry a suggested retail price of $9.99 each.

  • Hair growth treatment: This scalp refining, moisture balancing deep treatment contains angeline, a hair growth stimulating protein, Angeline. In addition to supporting growth of long, flowing strands, this treatment also is beneficial for those struggling with dry and damaged hair from the extreme summer conditions. The hair growth treatment carries a suggested retail price of $14.99.

Lee Stafford hair care products are available at Duane Reade stores, Ulta and Ulta.com.

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FDA approves Actavis ADHD drug

BY DSN STAFF

MORRISTOWN, N.J. — The Food and Drug Administration has approved a generic drug for attention deficit hyperactivity disorder made by Actavis, the drug maker said Monday.

Actavis, whose parent company was recently acquired by Watson Pharmaceuticals, announced the approval of dextroamphetamine saccharate, amphetamine aspartate monohydrate, dextroamphetamine sulfate and amphetamine sulfate extended-release capsules, also known as mixed-amphetamine salts ER capsules.

The drug, approved in the 5-mg, 10-mg, 15-mg, 20-mg, 25-mg and 30-mg strengths, is a generic version of Shire Adderall XR. The branded drug and generic versions had sales of $1.99 billion during the 12-month period ended in March, according to IMS Health.


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Nia Vardalos teams up with ‘Life…supplemented’ campaign

BY Allison Cerra

WASHINGTON — A campaign managed and funded by the Council for Responsible Nutrition Foundation has partnered with an Academy Award-nominated actress and screenwriter, who will share her tips on incorporating the three pillars of a smart wellness regimen (healthy diet, dietary supplements and exercise) into a healthy lifestyle.

CRNF said Nia Vardalos, known for such films as "My Big Fat Greek Wedding" and "My Life in Ruins," will be part of the "Life…supplemented campaign" and will be encouraging consumers to optimize their personal health by utilizing the tools found on the "Life…supplemented" website, which include new and updated tools:

  • My Wellness Scorecard, a fun, free and interactive survey which assesses your current level of overall well-being and provides some simple tips and actionable steps for how you can improve your health;

  • The Supplemental, a weekly blog featuring a cadre of well-known experts in a variety of areas ranging from nutrition to fitness to aging gracefully;

  • Supplement Library, which provides easy-to-navigate information on specific supplements; and

  • WannaBeWell mobile application, a soon-to-be launched tool that will help consumers focus on their health in a fun way, wherever they are.

"A few years ago, I took a critical look at what I was doing, health-wise, and realized I needed to make some changes. I made a commitment to myself that I would improve my overall health," Vardalos said. "I started eating healthier, taking supplements that my doctor recommended and working exercise into my daily routine. I have more energy and I feel good about what I’m doing. I like being a part of a campaign that encourages people to get healthy."

Added Judy Blatman, SVP communications for the Council for Responsible Nutrition, who oversees the "Life…supplemented" campaign, "As a busy mom with a busy career, Nia faces many of the same challenges as the rest of us. What do we do to stay healthy, and how do we find the time to do it? She’s someone who is mindful of her health, and pays attention to what she eats, what supplements she takes, and how she can work exercise in to her routine. We are delighted to have the opportunity to work with her."


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