Kroger provides a variety of opportunities to give this holiday season
CINCINNATI — To supply families in need with fresh food this holiday season, Kroger customers and associates will be able to purchase pre-filled bags and boxes of food to be added to collection barrels.
"Kroger has a proud history of investing in our communities and a rich tradition of bringing help and hope for the holidays," Lynn Marmer, Kroger’s group VP corporate affairs said. "In keeping with that tradition, we are making it easy for our customers and associates to support their local food banks and The Salvation Army’s Red Kettle Campaign in our family of stores this holiday season."
As a founding partner of Feeding America, the nation’s largest domestic hunger agency, Kroger has been engaged in the hunger relief effort for more than 30 years, the grocer stated. Today, the Kroger family of stores has longstanding relationships with more than 80 local food banks.
This holiday season, customers can also help through a variety of simple donation opportunities. Making a financial donation to a local food bank is as easy as scanning a pre-marked tag at registers, asking the cashier to ’round up’ a grocery order, or place spare change in specially-marked coin boxes at Kroger, City Market, Dillons, Baker’s, Gerbes, Food 4 Less, Fred Meyer, Fry’s, QFC, Ralphs and Smith’s stores, Kroger stated.
Customers can begin looking for The Salvation Army’s iconic red kettles at the Kroger family of stores from the day after Thanksgiving until Christmas Eve. Each year, customers and associates generously support The Salvation Army’s Red Kettle Campaign that provides food, clothing, toys and social services in the communities where funds are raised.
In 2012, Kroger customers and associates contributed $14.5 million to the campaign, which represents 10% of the total raised nationwide. All funds collected are used locally in the community where the donations are raised.
Delhaize America expands Nielsen relationship
NEW YORK — Nielsen, a provider of information and insights into what consumers watch and buy, has announced that Delhaize America has signed a long-term agreement selecting Nielsen as its primary information, insights and analytics partner.
Delhaize, the parent company of Food Lion, Hannaford, and Bottom Dollar Food, will use Nielsen tools, data and resources to help guide its strategic and tactical business needs.
EPA recognizes Ahold USA’s environmental efforts
HARRISBURG, Pa. — The Environmental Protection Agency has recognized Ahold USA for its efforts to reduce food waste, the agency said.
The EPA said it recognized Ahold for its contributions to the Food Recovery Challenge, which encourages organizations to donate and divert as much of their excess food as possible, which the agency said helps protect the environment and feed needy people. Ahold USA owns the Giant Food Stores of Carlisle, Pa., Giant Food of Landover, Md., and Stop & Shop supermarket banners, as well as the online grocer Peapod.
"The Food Recovery Challenge benefits families in need, helps grocers reduce costs, supplies badly needed donations to organizations like the Central Pennsylvania Food Bank and helps to create green jobs," EPA regional administrator Shawn Garvin said. "Today is America Recycles Day, and with Thanksgiving just a week away, this is an excellent time to raise awareness of this important issue."
According to the EPA, food constitutes the largest category of waste in the country, with 36 million of food waste going to landfills in 2011. Decomposing food waste is a significant source of methane, a greenhouse gas. Last year, the agency said, Ahold USA donated the equivalent of more than 12 million meals and diverted 19,000 tons into composting, reducing greenhouse gas emissions by about 3,820 tons.
"Ahold USA and our retail divisions like Giant are committed to reducing waste and minimizing our impact on the environment, while at the same time maximizing food donations to regional food banks," Ahold USA VP external communications and community relations Tracy Pawelski said. "The EPA Food Recovery Challenge not only makes good business sense by lowering costs, but also can be a game changer for local hunger relief efforts, especially during these times of need."