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Kmart predicts kids’ ‘wish lists’ with release of annual Fab 15 toy list

BY Allison Cerra

HOFFMAN ESTATES, Ill. — Kmart has announced its list of the top toys for the 2011 holiday season.

Unveiling its third annual Fab 15 toy list, Kmart said that this year’s list features the hottest toys of the season from such brands as Hasbro, Mattel and more. The listed items range from $29.99 to $99.99.

  1. Let’s Rock Elmo

  2. Fijit

  3. I am T-Pain microphone

  4. Barbie Designable Hair Extensions and Doll

  5. Lite Sprites Lite Wand, Prisma and Pod

  6. Redakai Championship Battle Tin

  7. FurReal Friends Cookie My Playful Pup

  8. Nerf Vortex Nitron Blaster

  9. Mini Lalaloopsy Treehouse Playset

  10. WWE Colossal Crashdown Arena

  11. Transformers Mechtech Ultimate Optimus Prime

  12. LeapPad Explorer Learning Tablet

  13. Lazer Stunt Chaser R/C Vehicle

  14. Simon Flash

  15. Dora Fiesta Favorites Kitchen

"Brands have told us that being chosen for our Fab 15 creates an increased demand for the toys on the list," said Hugo Malan, SVP and president of fitness, sporting goods and toys at Kmart. "And customers are thrilled that we’re helping them identify the toys that will be the next holiday craze. The Fab 15 list makes everyone happy. We know the holidays can be hectic and stressful, especially when it comes to shopping for kids," Malan said. "The Fab 15 list helps shoppers find the season’s most popular toys at a great value."

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Blu Cigs: Smart pack broke sales records

BY Allison Cerra

CHARLOTTE, N.C. — Electronic cigarette company Blu Cigs said that its "smart pack" has broken sales records with 15,000 units sold and a one-week waiting list for orders already in effect.

The smart pack of e-cigarettes officially was launched less than two weeks ago, the company noted.

Blu Cigs said that it soon will integrate its smart pack with social media platforms to enable users to indicate their relationship status, network with friends and colleagues, and even identify locations that allow the use of the product.

"We knew we had a groundbreaking product before we launched, but the response and sales have surpassed even our expectations. The orders have just been pouring in," Blu Cigs president Jason Healy said. "We spent months polling our customers on what they wanted next out of their e-cig, and the positively overwhelming demand just proves we got it right. We’ve created a completely new experience that’s not available from any other company in the e-cig industry, allowing for a whole new level of social interaction among our users."

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Designer Greetings introduces new card collections

BY Rozanne Gelbinovich

EDISON, N.J. — Greeting card publisher Designer Greetings announced the launch of more than 13 new collections, including:

  • "Exposé," which uses photographs and verse to create funny and/or heartfelt cards. "If a picture is worth a thousand words, then the hilarious and provocative photos on these cards are worth a million," the company stated;
  • “Designer Boutique” is embellished with foil and tip-ons featuring gems, ribbon and glitter for "charming and classy" cards, according to the company;
  • “Faithfully Yours” features scriptures from the King James Bible verse, and this year’s new designs also convert to inspirational bookmarks;
  • "ChitChat" is a "fun and sassy line" designed for "today’s modern woman," according to Designer Greetings;
  • "Milestone Age Birthday" captures key age benchmarks with colorful and lively designs, the company stated;
  • "Celebrating Family" does just that with cards that commemorate family relationships and traditions through watercolors, pop-up verses and tri-folds with recipe keepsakes;
  • "To Life!" cards highlight the coming-of-age ceremonies in the Jewish faith;
  • "4 Kidz" celebrates kids’ achievements, ranging from braces to report cards to birthdays; and
  • "Blank Cards" continue to add new designs, with this season featuring touches of beads, gems, ribbon and glitter, according to the company.

The Designer Greetings Baby, Shower, Wedding & General Anniversary and Relative Anniversary categories also have new 2’ collections this year. And rounding out Designer Collections from Designer Greetings are popular Camp Cards, Teddies, It’s Music To Me, Fairy Wishes, Beads and Bows, Because I Care, DayDreams, Country Greetings, By The Sea, Away From Home, Jacklyn Robin Keene, Biscotti, Magnifique, Initially Yours, My Word!, What IS… and Why God Created.

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