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Kmart plans Halloween treats for shoppers

BY David Salazar

HOFFMAN ESTATES, Ill. — Kmart announced Tuesday that shoppers in the store on Halloween can expect to get a treat. The company said that shoppers in costume on Oct. 31 will receive a %%-off coupon for a purchase over $30. Additionally, the first 100 children ages 12 and under who show up to trick or treat will receive a fun-size candy bar.

“Halloween is a super fun time of the year for kids and kids at heart,” Kmart chief marketing officer Kelly Cook said. “At Kmart, we love seeing the creativity and energy that goes into costumes and home decorations each year,” said Kelly Cook, chief marketing officer, Kmart. ”We want to remind our members about our amazing selection of costumes to help make this Halloween extra special.”

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Target rolls out 8 new sustainability goals

BY David Salazar

MINNEAPOLIS — Amid a slew of news from Target HQ on Monday, the retailer also announced that, as part of the White House’s Climate Pledge, it would be working toward eight new sustainability commitments. The company has had success so far when it comes to sustainability, reducing its greenhouse gas emissions 9% since 2012 and eliminating more than half a million metric tons of carbon dioxide from its buildings.

The commitments are for the company to achieve the following benchmarks by 2020:

  • Get 80% of its buildings Energy Star certified, which it says will reduce an amount of greenhouse gas emissions equal to 1,895 passenger vehicles (Currently 75% of its U.S. locations are Energy Star certified.);
  •  A 10% reduction in energy intensity per square foot, which would reduce energy use by the equivalent of 25,000 homes’;
  • Add solar panels to the roofs of 500 stores, which would be an upgrade from the approximately 100 stores with rooftop panels that can generate a third of a building’s energy;
  • Expand investment in offsite renewable energy to complement solar panels and reduce emissions; 
  • Introduce hydrocarbon-free refrigerants at food distribution centers and refrigerated display cases; 
  • A 10% per square foot reduction in water use across all stores — something the company has been working toward, reducing use by 13.1 percent per square foot since 2009;
  • Reuse or recycle 70% of retail waste, which the company is currently working toward by partnering with such programs as Feeding America and encouraging waste sorting to find compostable waste; and
  • Grow its Natural Resources Defense Council Clean by Design program, which has seen some Chinese textile mills report an average of 9% water savings and as much as a 22% reduction in energy.

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Clavis Insights significantly boosts eCommerce analytic capacity

BY DSN STAFF

 
 
DUBLIN – Clavis Insight on Tuesday announced today it has received a $20 million growth equity investment from Accel-KKR, a technology-focused private equity investment firm.  
 
“We have built Clavis into the industry standard in eCommerce analytics for CPG brands by delivering a functionally rich and technologically robust platform that can be used globally,” stated Garry Moroney, Clavis Insight CEO. “Today, Clavis monitors online retailers across more than 20 countries for our customers,” he said.  “The investment partnership with Accel-KKR allows Clavis to effectively capitalize on the growth opportunities ahead of the business, significantly broaden its leadership position in the industry and better support our consumer goods customer base.”
 
The investment will be used to support the Clavis’ strategic growth initiatives including the expansion of sales and customer support efforts in United States, Europe and China and the continued innovation in its eCommerce Intelligence platform.  
 
 “Clavis has created a leadership position in the market by uniquely tackling the most complex challenges global CPG brands face in measuring, monitoring and optimizing brand performance in the eCommerce channel,” commented Greg Williams, managing director of Accel-KKR. 
 
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