HEALTH

Kmart Pharmacy supports Breast Cancer Awareness Month with Rx transfer program

BY Allison Cerra

HOFFMAN ESTATES, Ill. — Kmart Pharmacy is introducing an incentive program by which customers will be rewarded for transferring their prescriptions to a Kmart Pharmacy, and the retailer also will support The Breast Cancer Research Foundation.

 

The Transfer for a Cause program, which will run through Oct. 31, encourages customers to consolidate their prescriptions. According to the National Center for Health Statistics, more than 31% of Americans use two or more prescription drugs, which is a 5% increase over the last 10 years. With each qualifying prescription transferred:

  • Kmart Pharmacy customers will receive up to a $20 Kmart gift card. Customers may be eligible to receive up to $100 in Kmart gift cards by transferring their qualifying prescriptions (up to five transferred prescriptions per household) to Kmart Pharmacy; and
  • Kmart will donate $5 to The Breast Cancer Research Foundation — dedicated to preventing breast cancer and finding a cure for the disease — from every eligible prescription transferred to Kmart Pharmacy (up to five transferred prescriptions per household) between now and Oct. 31, with a minimum donation of $10,000.

 

 

"In addition to helping raise funds for The Breast Cancer Research Foundation, consolidating prescriptions is a simple step customers can take that will help give them even more control of their health," said Robb Ayshford, divisional VP pharmacy administration for Kmart. "Recognizing that the number of customers who have multiple prescriptions is increasing, it’s even more important for them to maintain all of them at one pharmacy. At Kmart, our knowledgeable pharmacists will review all prescriptions to help reduce the chance of a drug interaction."

 

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Praising senator, pharmacy groups plead for patient choice in Tricare legislation

BY Jim Frederick

ALEXANDRIA, Va. Speaking with one voice, the nation’s largest chain and independent pharmacy groups gave a thumbs-up Monday to recent efforts by Sen. Frank Lautenberg, D-N.J., to preserve the right of military members and their dependents to obtain their prescriptions through a retail pharmacy without penalty.

The message of support came from the National Association of Chain Drug Stores and the National Community Pharmacists Association. The two organizations co-authored a letter thanking Lautenberg for his continued leadership in congressional efforts to protect Tricare beneficiaries’ access to retail pharmacies.

The joint letter applauded the New Jersey Democrat for offering a Sense of Congress amendment expressing the Senate’s support for beneficiary choice in the military health program, which covers some 9 million members of the military and their families. Lautenberg has been a leading voice in Congress for legislation that would ensure Tricare beneficiaries do not face increased cost-sharing if they choose to fill their prescriptions and/or obtain other professional health services at a retail pharmacy, rather than at a base pharmacy or through mail order.

 

“We believe the choice of where to obtain prescription medications is best left to Tricare beneficiaries,” stated the letter, jointly signed by NACDS president and CEO Steve Anderson and NCPA acting EVP and CEO Douglas Hoey.

 

 

ATricare co-payment freeze provision already passed the House of Representatives under the leadership of House Armed Service Committee chairman Ike Skelton, D-Mo., and ranking member Howard “Buck” McKeon, R-Calif. That measure prohibited a pharmacy co-pay increase. Members of the Senate are slated to debate their version of the Defense Authorization bill, which includes funding for Tricare, but the legislation likely won’t be taken up until after the November elections.

 

 

“As the Defense authorization moves towards final enactment, we will be seeking language specifically prohibiting co-pay increases to best protect beneficiaries’ access to their retail pharmacies,” noted NACDS and NCPA in their letter.

 

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Omron turns up home blood pressure monitoring promotion with TV doctor

BY DSN STAFF

BANNOCKBURN, Ill. —Omron Healthcare earlier this month joined forces with “The Dr. Oz Show” in an integrated media partnership to help spread the word about the importance of home blood pressure monitoring.

The Omron Healthcare integration included a sponsored segment on “The Dr. Oz Show’s” premiere episode, which aired Sept. 7, in addition to a consumer incentive that was revealed by Dr. Oz during the show. The first 50,000 viewers to visit DoctorOz.com were able to download a $10 coupon good on any Omron Healthcare home blood pressure monitor at participating retailers.

“High blood pressure is a growing concern in the United States among adults, and is often referred to as the ‘silent killer,’” stated Ranndy Kellogg, Omron Healthcare VP marketing and product development. “We’re thrilled to align with ‘America’s Doctor’ in the Sept. 7 season premier to help spread the word about the importance of home blood pressure monitoring, further helping to decrease the risk of heart disease and increase life expectancy.”

As many as 1-in-3 people suffer from high blood pressure, according to the American Heart Association. Monitoring blood pressure at home is an important step people can take to reduce their risk of a heart attack or stroke, Omron stated. More than 50% of people with high blood pressure who monitor at home show an improvement in medication compliance and are quicker to take action.

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