HEALTH

Kleenex improves tissues with extra soothing power

BY Jenna Duncan

DALLAS, Texas Kimberly-Clark Corporation has announced a North American launch of Kleenex Facial Tissue with Lotion.

The addition to the Kleenex brand lineup boasts a lotion added to enhance the softness of each tissue. Kleenex also said that the new 3-ply tissue is 17 percent stronger than the company’s prior tissue with lotion.

Kim Underhill, president of the North American Family Care Business arm of Kimberly-Clark said, “Kleenex is the leading facial tissue brand because it consistently meets or exceeds consumers’ needs by delivering new innovations to the marketplace. Our newest facial tissue innovation combines a more soothing feeling with the strength desired by so many consumers.”

Kimberly-Clark has said that it plans other brand product line extensions into 2009.  

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Nutrition 21: study finds chromium picolinate reduces hunger

BY Michael Johnsen

PURCHASE, N.Y. A new clinical study finding chromium picolinate, the active ingredient in Nutrition 21’s Chromax, significantly reduced food intake, hunger levels and fat cravings in overweight adult women, the company announced Thursday.

According to Nutririon 21, this is the first study to examine whether chromium picolinate affects food intake in humans. Study participants who took chromium picolinate while significantly reducing their caloric intake did not report increased hunger levels. Conversely, those participants on placebo who did not reduce their caloric intake to as great an extent as the chromium picolinate users, reported increased hunger levels.

These study findings suggest that chromium picolinate may impact the brain activity involved in signaling and possibly sustaining satiety levels during dieting.

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CHPA announces 2008 Business Development Conference

BY Michael Johnsen

WASHINGTON The Consumer Healthcare Products Association on Tuesday announced 2008 Business Development Conference and Seattle-area Retailer Immersion dates of Oct. 27 and 28, to be held in Kirkland, Wash.

Retail participants include regional druggist Bartell Drugs, wholesaler Costco and online retailers Amazon.com and drugstore.com. As part of the immersion seminars, each of the retailers will present their respective go-to-market strategies, specifically as it relates to their health and wellness positioning, and for new suppliers, how to get their foot in the door.

Speakers include:

• Bartell Drugs

George Bartell, chairman and chief executive officer;

Ron Miller, senior vice president, merchandising;

• CostcoVic Curtis, vice president, pharmacy;Teresa Thompson, buyer, vitamins and dietary supplements;

• Amazon.com

Jeff Fernandez, buyer, health and personal care;

Peggy McDevitt, category manager, health and personal care;

• drugstore.com

Julie Johnston, vice president, OTC merchandising;

Michael Teague, senior director, purchasing.

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