BEAUTY CARE

Kiss My Face introduces new products

BY Antoinette Alexander

NEW YORK Kiss My Face has introduced a new look for its Potent & Pure Organic Face Care and two new products.

The Kiss My Face Potent & Pure organic skin-care system combines the latest skin-care research with botanicals, vitamins, extracts and minerals. The line can be tailored to meet the needs of all skin types, including aging and acne-prone skin.

The system includes products to cleanse, treat and moisturize skin. The packaging is comprised of 65 percent post-consumer corrugate and produced in a facility that utilizes wind power and water-soluble ink.

New to the collection is a Brightening Day Creme that is 74 percent organic. It combines alpha arbutin to lighten existing dark spots and algae extract for overall skin brightening. Titanium and zinc provide SPF 4.

There’s also the new Intensive Repair Night Creme that is 83 percent organic. The treatment features an herbal infusion of organic soothing hibiscus, circulation stimulating basil and antioxidant and detoxifier fennel.

The new products will be available at retail in January.

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L’Oreal signs actress Elizabeth Banks as celebrity spokeswoman

BY Antoinette Alexander

NEW YORK L’Oreal Paris has signed actress Elizabeth Banks as a new spokesperson for the company and its brands. Banks will be featured in new print and television advertisement in the United States in February.

“We are thrilled to welcome the beautiful and talented actress Elizabeth Banks to our L’Oreal Paris family of spokespeople,” said Karen Fondu, president of the L’Oreal Paris division of L’Oreal USA. “[Banks] is the newest addition to an amazing line up of exceptional women who all embody the values of L’Oreal. [Banks]’s talent and beauty is matched by her intelligence and approachability. She has a natural charm and an incredible ability to captivate an audience.”

Banks can currently be seen as First Lady Laura Bush opposite Josh Brolin (as George W. Bush) in Oliver Stone’s “W” and can also be seen starring opposite Seth Rogan in Kevin Smith’s “Zack and Miri Make a Porno.” For early 2009, Banks will star in “Uninvited” and “Lovely Still.”

On the small screen, Banks has a recurring role as Dr. Kim Porter on NBC’s hit television series “Scrubs.”

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Dial Corp. moves headquarters to Scottsdale

BY Antoinette Alexander

SCOTTSDALE, Ariz. The Dial Corporation, a company of Henkel AG & Co. KGaA, has announced the move into Dial’s new North American Consumer Products headquarters here.

“This building will provide us an exciting and innovative environment where our employees will thrive and flourish, and it is the first time our R&D and administrative offices will be under one roof. The highly creative building design will inspire collaboration and innovation between our scientists and businesses,” said Brad Casper, Dial president and chief executive officer.

Dial’s new 350,000-square-foot facility will span 4.75 acres with four levels, and three underground parking levels. Dial expects to meet Leadership in Energy and Environmental Design Certification for its sustainable building elements sometime in 2009.

Dial’s brands include Dial soaps and Right Guard antiperspirants/deodorants.

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