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Kettle Brands adds baked chip to lineup

BY Barbara White-Sax

SALEM, Ore. — Kettle Brand has added toasted snacks to its portfolio of all-natural snacks. New Kettle Brand Bakes are toasted rather than kettle-cooked and contain 65% less fat than Kettle’s fried chips. They contain no trans fats, no artificial colors or flavors, and no preservatives.

Kettle Brand Bakes are the only baked potato chip on the market made from slices of real potato seasoned with natural, savory flavors. Competitive baked crisps are made using dehydrated potato pulp and flakes.

The new chips are available in five flavors: three classic Kettle favorites (Hickory Honey Barbeque, Sea Salt & Vinegar and Sea Salt) plus two new flavors (Cheddar & Roasted Tomato and tangy Sour Cream & Onion).

The product, which comes in new bold packaging that includes appetizing taste cues and visuals of whole slices of real potato, is available in 4 oz. bags for a suggested retail price of $3.39.

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Crunchmaster introduces healthy, kid-friendly crisps

BY Barbara White-Sax

LOVE’S PARK, Ill. — Crunchmaster has added kid-friendly snack crisps to its lineup of gluten-free crackers.

Crunchmaster Crisps are made with a blend of California brown rice, whole corn, whole sorghum and other gluten-free grains. They are made from 100% whole grains, are peanut-free and certified gluten-free by the Gluten Free Certification Organization. The snacks contain 3 g of fat per 30-g serving, and are a good fit for consumers’ healthy lifestyles.

The new crisps are available in Cheddar Cheezy, Cinnamon & Sugar Grammy and Sea Salt Multi-Grain flavors. Crunchmaster Crisps are packaged in a foil bag in a box to maintain quality and freshness; suggested retail price is $2.58.

The new snacks debuted in Walmart and will soon roll out to supermarkets nationwide.

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Tastykake and Hershey’s release Kandy Bar Kakes, share Halloween dessert ideas

BY Melissa Valliant

Now you can have your cake and eat it with candy, too. Tastycake and Hershey’s have teamed up to create Kandy Bar Kakes — part perfectly baked cake and part candy, made with quality ingredients.

Kandy Bar Kakes are available in 2.1-oz. single-serve sizes and 5-count multipacks in three varieties: s’mores, made with Hershey’s Cocoa; peanut butter, made with Reese’s peanut butter; and peppermint, made with York Peppermint flavor.

The sweet treats have a suggested retail price of $1.69 for the single-serve size and $3.99 for the multipack, and are sold at mass merchandisers, supermarkets and convenience stores.

In the spirit of Halloween, Tastycake has created some simple and affordable ideas for spooky desserts that consumers can make with Kandy Bar Kakes:

Coffin Cakes: These terrifying treats are made with Peppermint Kandy Bar Kakes and ready-made chocolate frosting. With a knife, trim the long edges of the cake into a coffin shape and cover the entire cake with chocolate frosting. For that final frightening touch, outline the cake with white icing and spell out R.I.P. at the top.

Spooky S’more Pops: Campfire ghost stories are the inspiration behind this Halloween treat. Cut in half a S’mores Kandy Bar Kake and insert a lollipop stick into each half. Cover the entire cake with marshmallow fluff, making sure to coat a portion of the lollipop stick. Roll the cake in crumbled graham crackers and place in the freezer for 15 minutes until the marshmallow and graham cracker coating hardens.

Creepy Crawly Cake Bites: Satisfy even the most ghoulish guests with bite-sized treats made with the Peanut Butter Kandy Bar Kake. Simply cut the cake in half width-wise, place four licorice pieces into each side for legs, and top with two candy corns for eyes to create a creepy crawly spider.

Devilish Dirt Cups: Make guests squirm with delicious "dirt" cups made with any of the Kandy Bar Kakes. Crumble the cakes into small pieces and mix with chocolate pudding. Top the cake mixture with a few colorful gummy worms and serve in petite mason jars for a trendy touch.

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