BEAUTY CARE

Just For Men teams up with Movember

BY Antoinette Alexander

NEW YORK — Just For Men will be the official hair care partner for Movember, the global men’s health charity, and has kicked off the search to find the Mo Bro face for 2014.
 
Every November, Movember is responsible for the sprouting of moustaches on thousands of men’s faces all over the world. "Mo Bros," as they are affectionately known, grow moustaches beginning on Nov. 1 to raise funds and awareness to combat prostate and testicular cancer in the United States.

An unexplained 30% bump in sales only in the month of November for 2011-12 led the brand to discover the Movember movement that is sweeping the world. Each moustache grown during Movember generates more than 2,400 conversations about men’s health.

However, many of the younger Mo Bros discovered their Mo’s were gray — and they didn’t like it. More than half (57%) of men ages 18 years and older have gray in their facial hair, and the quick fix was a trip to the local pharmacy for a box of Just for Men facial gel to wash it away, the manufacturer stated. Enter the JFM/Movember allegiance.

The Movember Limited Edition 2013 brush-in color collection has a new model — Movember CEO and co-founder Adam Garone and his signature Mo.

”There is great synergy between Movember and Just For Men, so Adam Garone was the natural choice to be on the special box,” stated Ralph Marburger, head of U.S. marketing for Just For Men. Sold exclusively in Duane Reade stores beginning Nov. 1, Just For Men is giving a percentage of proceeds from the sale of Adam’s box directly to Movember.

While this year’s Just For Men box will feature Garone, next year it could be you. Just For Men is offering Mo Bros a chance to become the face of the 2014 Just For Men Movember Box. Guys are encouraged to “Like” the Just for Men Facebook page to submit their moustache into the contest and share the nomination with friends via social media. Friends may vote beginning Nov. 15 through Dec. 7. The winner will be announced via Just For Men’s Facebook page in December and will appear on the front of the 2014 Just For Men Box. 

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Dr. Brown’s new Healthy Wipes made with plant-based xylitol

BY Antoinette Alexander

ST. LOUIS — Dr. Brown’s new Healthy Wipes aims to provide convenient cleaning for a variety of baby’s needs with the use of xylitol. The line features Tooth & Gum, Nose & Face and Pacifier & Bottle wipes — each designed with natural ingredients that are designed to discourage harmful bacteria through gentle cleaning.

Healthy Wipes, which are made in the United States, contain plant-based xylitol. The organically-derived sweetener is made from plants, fruits and vegetables, and is recommended by doctors, dentists and health professionals to prevent tooth decay, children’s ear infections, asthma and allergies, the company stated.

  • Tooth & Gum Wipes: Dr. Brown’s Tooth & Gum Wipes, suited for delicate oral skin, gently remove plaque from baby’s mouth while xylitol discourages harmful bacteria. Dr. Brown’s designed these wipes to create a healthy environment for new and emerging teeth and establish a good dental care routine. Parents can clean baby’s teeth and gums with the grape-flavored wipes after feeding. This also protects against "bottle mouth" and helps relieve teething soreness. Healthy Wipes are fluoride free, which, according to the company, makes the solution safe to swallow and use around all surfaces of the mouth.  
  • Nose & Face Wipes: Dr. Brown’s Nose & Face Wipes remove both dirt and germs from the baby’s face. The pediatrician-tested xylitol wipes soothe and moisturize sore, stuffy noses and help dissolve mucus caused by allergies, the common cold or a case of the sniffles. In addition, Healthy Wipes prevent pollutants and irritants from sticking to the nasal tissue to keep baby’s nose clear and healthy. Parents can use these wipes on a baby’s face and nose area as well as on the inside and outside edges of the nostrils, the company stated. An ideal alternative to dry tissues, Nose & Face Wipes are made with naturally-soothing calendula and aloe to calm irritated or dry skin. These alcohol- and paraben-free wipes also contain no phthalates.
  • Pacifier & Bottle Wipes: Parents can clean bottles, pacifiers, teethers, cups and toys with Dr. Brown’s Pacifier & Bottle Wipes. These xylitol wipes reduce bacterial transfer and help maintain good oral health to prevent tooth decay. The non-toxic wipes contain natural components — no alcohol, parabens, formaldehydes or sodium laureth sulfate — so items can be safely cleaned and put in baby’s mouth without having to rinse or dry, making them ideal for stashing in the car, purse or baby bag, the company stated.

All Dr. Brown’s Healthy Wipes are recommended for children from birth to age 24 months. Dr. Brown’s Healthy Wipes are now available at independent and mass retail stores.

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L’Oréal USA honors five women scientists at annual awards ceremony in NYC

BY Antoinette Alexander

NEW YORK — L’Oréal USA honored the recipients of the 2013 L’Oréal USA Fellowships For Women in Science at an awards ceremony Thursday evening. Celebrating its 10th year, the program is a national initiative that annually recognizes and rewards five U.S.-based post-doctoral women researchers.

Frédéric Rozé, president and CEO- L’Oréal USA; Suzie Davidowitz, SVP L’Oréal USA; Arpita Bose, Harvard University, microbiologist; Anisa Ismail, Princeton University, molecular biologist; Jessica Rosenworcel,FCC Commissioner; Mary Caswell Stoddard, Harvard University, evolutionary biologist and ornithologist; Robin Evans Stanley, National Institutes of Health, biochemist; Luisa-Whittaker Brooks, Princeton University, chemical and biological engineer; Shirley Malcom, head of directorate of Education and Human Resource Program.

“For 10 years, we have supported 50 post-doctorate female scientists. I am so proud to be a part of a company and initiative that supports innovation and merits women’s contribution to the sciences,” stated Suzie Davidowitz, SVP L’Oréal USA and For Women in Science ambassador.

This year’s awards ceremony was held at the American Museum of Natural History in New York City. The evening’s program welcomed honorary guests and keynote speaker FCC Commissioner Jessica Rosenworcel, who addressed and awarded this year’s winners.  

"Programs like L’Oréal USA For Women In Science are so important. We need to continue to support women across all industries, especially in science, technology, engineering and math — the STEM fields that are driving the modern economy," Rosenworcel stated.

This year’s awards recognized and supported the following post-doctoral female scientists for their scientific research: Arpita Bose, Harvard University microbiologist; Luisa Whittaker-Brooks, Princeton University, chemical and biological engineering; Anisa Salim Ismail, Princeton University, molecular biology; Robin Evans Stanley, National Institutes of Health, biochemistry; Mary Caswell Stoddard, Harvard University, evolutionary biologist and ornithologist.

Each Fellow received up to $60,000 to support their post-doctoral research. In addition to awarding the grants, the program also offered the Fellows professional development workshops facilitated by the program’s partner, American Association for the Advancement of Science, and helped them build networks with female leaders in corporate, academic, government and scientific fields.  

“We applaud the women honored through the L’Oréal USA Fellowships For Women in Science program, for their determination to make a difference with and through their science,” stated Shirley Malcom, head of directorate of Education and Human Resource Program with American Association for the Advancement of Science.

L’Oréal USA Fellowships For Women In Science is a national extension of the global L’Oréal — UNESCO For Women in Science program, which, since 1998, has honored 77 Laureates, including two who subsequently were awarded the Nobel Prize. The program has also supported more than 1,652 international Fellows who have made contributions in every field of scientific research. By the end of 2013, a total of 1,729 women scientists from more than 100 countries will have benefitted from the program.

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