Jelly Belly goes veggie
NEW YORK — Next month, prepare to see veggies in a new way.
Jelly Belly is launching its Peas & Carrots mix — mellocreme candy inspired by everyone’s favorite veggies, but the "baby carrots" are an orange sherbet flavor, while the "peas" taste like apple.
Jelly Belly’s Peas & Carrots mix will be available in 3-oz. bags, 8.5-oz. tie-top bags and a retro 5.5-oz. "can," that’s reminiscent of canned peas and carrots typically found on grocery store shelves.
Attitude Drinks inks deal with Lone Star Distribution
PALM BEACH GARDENS, Fla. — Attitude Drinks’ pure milk, ultra-filtered Phase III recovery drink is expanding its reach, thanks to one of the largest distributors for premium sports, fitness and nutrition supplements.
The recovery drink, available in vanilla and chocolate flavors, will gain further distribution with help from Lone Star Distribution. Lone Star currently serves more than 5,000 U.S. retailers, with a concentration on gyms, fitness centers and nutrition specialty stores.
"As consumers implement their New Year’s resolutions and gym memberships peak, Lone Star provides us with a stronger and broader distribution base to reach our primary target audience of on-the-go consumers and fitness enthusiasts," said Roy Warren, Attitude Drinks CEO.
Sara Lee unveils sustainability plan for coffee business
UTRECHT, Netherlands — Sara Lee announced that it would boost its coffee business with a five-year sustainable commodity initiative.
By 2015, the company said it will have more than 20% of its entire annual coffee volume certified sustainable.
"Sara Lee’s long-term goal is to use only certified coffee and tea in all products worldwide, and this new aggressive five-year plan is a very important step in accelerating our progress," said Frank van Oers, CEO of Sara Lee’s international beverage and bakery businesses. "By providing coffee growers visibility five years out and publicly committing to buy very large quantities of certified coffee, we can contribute to improve sustainability in the mainstream coffee market worldwide."
RELATED NEWS
Diet Coke revamps look, debuts four flavors
A major revamp is underway for Diet Coke. The brand has unveiled a redesign of its cans and announced the launch of four new flavors, which are to join the product line. The latest additions to the Diet Coke family are Diet Coke Ginger Lime, Diet Coke Feisty Cherry, Diet Coke Twisted Mango and Diet Coke Zesty Blood Orange.Read more
Alden’s Organic Ice Cream channels cake, cookies in new offering
Alden’s Organic, a company specializing in the creation of organic ice cream, has announced that it will be relaunching three classic flavors with clean organic versions. The Eugene, Ore.-based company will be using milk and cream from cows not treated with the artificial growth hormone rBST or antibiotics. Artificial ingredients also will be left out. The flavors being relaunched are:Read more
Cuvée Coffee Nitro Cold Brew launches redesigned can
Cuvée Coffee, an Austin-based company that pioneered nitrogen-infused cold brew, is ushering in the new year with a whole new look and state-of-the-art cold brewery to provide their product to even more consumers. The expansion will further position Cuvée as the leader in the Nitro Cold Brew category by incorporating innovations into its brewing process, along with its new can design.Read more
My/Mo Mochi Ice Cream expands to non-dairy, vegan offerings
My/Mo Mochi Ice Cream will be hitting select retail stores shelves with a new line of non-dairy and vegan products. The Los Angeles-based company's latest launch, My/Mo Mochi Cashew Cream Frozen Dessert items will include the flavors: strawberry, vanilla, chocolate and salted caramel. The product is made with a scoop of frozen cashew cream, wrapped in rice dough and clocks in at just 100 calories per ball. Launching these new vegan and non-dairy offerings will allow a new set of consumers to enjoy this snack, the company said.Read more
Rice Krispies Treats adds two new permanent flavors
Kellogg’s Rice Krispies Treats is introducing two new permanent flavors, to the brand’s portfolio. The new additions, Birthday Cake and Cookies ‘n’ Cream were inspired by the most sought-after flavors of homemade treats on social media and will launch in retailers nationwide in January.Read more
Jan-10-2011 11:22 pm