BEAUTY CARE

Inter Parfums to acquire Rochas brand from P&G

BY Antoinette Alexander

NEW YORK — Inter Parfums has announced that its majority owned Paris-based subsidiary, Interparfums S.A., has entered into an agreement with Procter & Gamble to acquire the Rochas brand.

Founded by Marcel Rochas in 1925, the brand began as a fashion house and expanded into perfumery in the 1950s under Hélène Rochas' direction. The Rochas brand achieved net sales of $46 million in the 2013/2014 financial year, driven mainly by the "Eau de Rochas" fragrance line. Rochas brand sales include $2 million of royalties generated by the fashion and accessory business via its portfolio of license agreements.

This transaction will cover all brand names and registered trademarks for Rochas (Femme, Madame, Eau de Rochas, etc.). The acquisition will be payable in cash on the closing date for $108 million and financed entirely through a medium-term loan, the company stated.

This transaction is expected to be completed within the first half of 2015, subject to customary closing conditions.

"For the first time, this acquisition will integrate both fragrances and fashion. It will open up new opportunities in terms of creativity as well as aesthetic design and marketing choices. It will also allow us to apply a global approach to managing a fragrance brand boasting very high name recognition and without time constraints. Finally, this acquisition has generated enormous enthusiasm internally and high motivation by all to reestablish Rochas' position, even more preeminent in the universe of luxury. Under Interparfums, we could generate approximately €25 million of sales in 2016,” stated Jean Madar, chairman and CEO of Inter Parfums.

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Amazon.com extends one-hour delivery to Baltimore, Miami

BY Michael Johnsen

SEATTLE — Amazon.com on Thursday announced that Prime Now has expanded to Baltimore and Miami. The ultra-fast service, which initially launched as a benefit for Prime members in Manhattan, offers one-hour delivery on tens of thousands of items through a mobile app.
 
“Customers in Manhattan and Brooklyn love Prime Now — it means you can skip a trip to the store and get the items you need delivered right to your door in under an hour,” said Dave Clark, Amazon’s SVP worldwide operations. “Since launching, we’ve seen high demand on everything from essentials like water and paper towels to more surprising deliveries like getting a customer a hard-to-find, top-selling toy in 23 minutes — we are excited to continue delivering to customers in record-breaking time.”
 
Prime Now is launching in select Baltimore and Miami zip codes and will expand rapidly to additional zip codes within each city soon. All Prime members can download the Prime Now app, available on iOS and Android devices, and be notified when the service is available in their local area. In Miami and Baltimore, Prime Now is available from 8 a.m. to 10 p.m., seven days a week. Two-hour delivery is free and one-hour delivery is available in select zip codes for $7.99.
 
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Walgreens unveils new CIRCA beauty line

BY DSN STAFF

NEW YORK — Walgreens today unveiled its CIRCA line of cosmetics at Duane Reade’s 40 Wall Street location in Manhattan.

Created with beauty company Maesa, CIRCA features 133 SKUs to meet the varying needs of a multicultural market, with shades designed to work across the lightest and darkest of skin tones through the use of high-performance formulations, rich pigments and innovative technologies offered at more affordable prices.

The portfolio of products is available at Walgreens’ and Duane Reade’s top 3,000 beauty doors, as well as on Walgreens.com and drugstore.com.

To read more about CIRCA, including creative director Eva Mendes’ take on the new line, click here.

To learn more about Walgreens’ journey to transform its beauty offer, download DSN‘s exclusive Walgreens Goes Big in Beauty report.

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