News

Inspiring young Latinos to join healthcare field comes at critical time

BY Antoinette Alexander

WHAT IT MEANS AND WHY IT’S IMPORTANT — The news that CVS Caremark has partnered with the Hispanic Heritage Foundation to inspire and prepare young Latinos to join the healthcare field is not only positive in its own right but is especially important when you look at the fact that the nation’s Hispanic population is growing four times faster than the total U.S. population.

(THE NEWS: CVS Caremark, Hispanic Heritage Foundation partner to inspire future Latino healthcare leaders. For the full story, click here)

As the article states, through a new healthcare category of the HHF Youth Awards program, CVS Caremark and HHF will recognize this fall and winter more than 30 high school seniors of Latino descent for their academic performance, community service and interest in pursuing a career in health care.

Providing opportunities for career development and aiming to bolster the number of young Latinos pursuing traditional and nontraditional healthcare careers is essential. According to the U.S. Census Bureau, between 2000 and 2010, the Hispanic population grew by 43% — four times the nation’s 9.7% growth rate. The Hispanic population grew in every region of the United States between 2000 and 2010, with the most significant growth occurring in the South (a 57% increase) and the Midwest (a 49% increase), according to the U.S. Census Bureau. While the Hispanic population grew at a slower rate in the West and Northeast, the regions still saw significant growth. The Hispanic population in the West grew by 34% and by 33% in the Northeast.

Furthermore, a September 2011 special report by IBISWorld on the growing Hispanic population stated that over the next five years to 2016, the Hispanic contribution to the colleges and universities industry is projected to grow at an average annual rate of 5.1% to $44 billion. "Institutional and government programs that promote minority and low-income college attainment will continue to boost the Hispanic contribution to higher education," the report noted.

Clearly, the Hispanic population is a vital market. Now, factor in the fact that some 32 million uninsured will gain coverage beginning in 2014, amid an ongoing primary care physician shortage. The U.S. healthcare system already is overflowing, and finding ways to encourage youth to pursue careers in health care is critical.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
News

CDC: Reductions in heart disease rates vary by geography, race, ethnicity

BY Alaric DeArment

ATLANTA — Despite declines in the number of Americans reporting coronary heart disease, rates vary widely between states and between racial and ethnic groups, according to a new study by the Centers for Disease Control and Prevention.

The CDC’s "Morbidity and Mortality Weekly Report" found that between 2006 and 2010, the number of people reporting that a health professional had told them they had coronary heart disease — a term that comprises heart attacks and chest pain — had declined overall from 6.7% to 6%. The decline was the result of reductions in the number of people who smoke, who have uncontrolled high blood pressure and cholesterol, and improvements in treatments for heart disease.

Nevertheless, the highest rates of self-reported coronary heart disease were found among elderly people, of whom 19.8% reported having it, and among Native Americans and Alaskan Natives, who displayed rates of 11.6%. In addition, while Hawaii and the District of Columbia showed low prevalences (3.7% and 3.8%, respectively), states in the South showed much higher rates, with the highest prevalence (8.2%) in West Virginia and Kentucky.

"Where you live and how you live matters to your heart," CDC director Thomas Frieden said. "The Million Hearts national initiative, which can prevent 1 million heart attacks and strokes over the next five years, focuses on actions people can take themselves and actions that businesses, communities and health providers can take to prevent heart attacks and strokes today."

 


Interested in this topic? Sign up for our weekly Retail Health Provider e-newsletter.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
News

Mission teams up with all-star Carmelo Anthony, unveils new Power Grip

BY Antoinette Alexander

NEW YORK — Mission Athletecare, a line of skin care products geared toward athletes, has announced a new partnership with all-star Carmelo Anthony and unveiled the launch of the new Power Grip, Anthony’s signature product that aims to give athletes a competitive edge.

Sweaty hands pose serious problems for athletes, not just in basketball but also in any sport that depends on an athlete’s ability to maintain a strong grip on a ball, stick or racket. Applying a few drops of Power Grip to their hands delivers instant and sustained dry grip. Mission’s proprietary “liquid chalk technology” is designed to work immediately to give athletes a better grip.

“When your hands are wet, your grip is slippery — and that can lead to a ton of problems for your game,” Anthony said. “Ask any athlete: sweaty hands can mean all the difference with a shot, a pass, a block and, most importantly, your confidence. Nothing else has worked in the past. The chalk is messy, and is really just for show, and wiping your wet hands on wet shorts doesn’t help either. Power Grip changes all that.”

“The data speaks for itself,” added Mark French, president of the Mission basketball division. “A Pace University survey of [more than] 50 college and high school coaches showed that [more than] 80% of coaches have players who are negatively impacted by lack of hand grip due to sweat accumulation on their hands. That’s a huge problem for teams and athletes at all levels of play, and Power Grip delivers the solution.”

Mission’s proprietary formula was developed and tested over the last six months, honing the product’s ability to improve grip at the very highest levels of athletic performance. Powder, chalk and towels only offer temporary relief, and often create secondary problems: they leave dust and dirt on the floor that can lead to slips and injury. Power Grip allows athletes to avoid those challenges, and comes in a pocket-size applicator for easy-to-use portability and convenience.

Led by a group of world-class athletes, including Serena Williams, David Wright, Georges St-Pierre and Mia Hamm, among others, the company is pioneering a new category in the sports industry, called Athletecare.

Today, Mission has more than 25 product innovations in its portfolio and is sold in nearly 10,000 stores across the United States, including CVS/pharmacy.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?