InBev says its recent court loss will not affect its global goals
LEUVEN, Belgium Beer giant Anheuser-Busch InBev is back at square one in its battle over the ‘Bud’ trademark with Czech Republic-based Budejovicky Budvar, though it says its global goals will not change.
Europe’s Court of First Instance this week repealed the Office for Harmonisation in the Internal Market’s decision, which had ruled against Budvar.
“The decision by the Court of First Instance has no effect on Anheuser-Busch InBev’s already extensive ‘Bud’ rights throughout the European Union,” Ornigg said. “It is immaterial to the global Budweiser growth strategy.”
Budvar believes it should be allowed to exclusively own the Budweiser trademark in all 27 EU member states because of its origins in the town after which the beer is named. The OHIM ruled in favor of InBev because it said Budvar had not proven its designation in relation to the town. The Court of First Instance stated that Budvar had been granted ‘Bud’ trademark protections in Austria and France, OHIM was not entitled to question how they were classified and InBev could not claim the ‘Bud’ trademark in all 27 member states, according to Beveragedaily.com.
As of now, 23 member states recognize InBev’s ‘Budweiser’ or ‘Bud.’ In order for the brewer to acquire the rest, it will need to individually copyright the trademark, state by state. InBev is still determining whether or not it will appeal the decision.
Pilgrim’s Pride CEO and COO resign
PITTSBURG, Texas Pilgrim’s Pride Corp., one of the largest chicken producers in the United States, announced Tuesday that its CEO and COO have stepped down due to the bankruptcy process that it started earlier this month when it filed for bankruptcy.
President and CEO Clint Rivers, as well as chief operating officer Robert Wright, have resigned. Don Jackson, formerly president of Foster Farms’ poultry division, will be filling the role of president and chief executive, following approval by the bankruptcy court. In the meantime, Lonnie Ken Pilgrim, the company’s board chairman, will be interim president.
The company plans to restructure its operations but will be operating as usual while it determines its next steps out of bankruptcy.
Danone to discontinue sales, bottling of Arvie brand bottled water
PARIS Groupe Danone has announced that it will no longer make or distribute its Arvie brand mineral water after a slump in bottled water sales.
Danone is slated to close the Arvie bottling plant in early 2009. Employees at the Arvie plant will be moved to operations at Danone’s Volvic plant.
Reports have stated that sales of Arvie bottled water dropped from 65 million bottles sold per year to roughly 8 million between the years of 2000 and 2008.