BEAUTY CARE

Hawaiian Tropic, actress Sarah Hyland to offer the ultimate cabana experience

BY Antoinette Alexander

 

SHELTON, Conn. — Hawaiian Tropic and actress Sarah Hyland are inviting beauty mavens to escape and indulge in the ultimate cabana experience at the Hawaiian Tropic Escape Stations in Palm Springs, New York City and Miami during April and May.

Each Escape Station will feature complimentary exhale fitness classes and spa services, and Hawaiian Tropic sun protection.

Hyland, an actress best known for her role as Haley Dunphy on ABC's "Modern Family," will join Hawaiian Tropic on May 5 at the Escape Station in New York City to celebrate the launch of the new Hawaiian Tropic Island Sport sun protection.

The first Hawaiian Tropic Escape Station will pop up at The Parker hotel in Palm Springs, where the brand will bring sun protection, outdoor yoga and massages to Coachella's fashion elite. The full Escape Station schedule includes:

  • Palm Springs, April 10 to 12: Parker Hotel, Palm Springs (Friday and Saturday, 12pm to 6pm, Sunday, 12pm to 3pm)
  • New York City, May 5 – 6: Gansevoort Plaza, Meatpacking District (9am to 5pm)
  • Miami, May 13 to 14: Loews Hotel, Miami Beach (9am to 5pm)

Available in clear spray and lotion formats in both SPF 15 and 30, Hawaiian Tropic Island Sport Sunscreen is available nationally and online at mass, grocery and drug retailers.  
 

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Sephora, Breakups to Makeup to offer a new accessories assortment

BY Antoinette Alexander

NEW YORK — Breakups to Makeup, known for its accessories featuring quirky cosmetic-related slogans, has partnered with Sephora on a new accessories assortment, launching Friday on Sephora.com and in Sephora stores across the United States and Canada.  

On this date, shoppers will find two of Breakups to Makeup’s signature makeup clutches in the phrases “Losing You Hurt But Losing My Makeup Bag Would Be A Tragedy” and “I Would Cry But My Mascara Is Designer,” as well as a Sephora exclusive clutch with the phrase “Life Is Short, Wear More Makeup.”

Retailing at $24, these all-purpose clutches are made of a durable canvas material to store anything from lipstick to a smartphone. They can be used as a statement piece alone or as a travel bag to fit easily inside of a kit or suitcase. The clutches are made with a natural colored canvas material and are screen-printed with different catchy quotes on the front.  

 

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Dove’s new film aims to inspire women to choose ‘beautiful’

BY Antoinette Alexander

 

 

ENGLEWOOD CLIFFS, N.J. — Unilever’s Dove has unveiled a candid, eye-opening film shot in five countries around the globe as part of its new “Choose Beautiful” campaign to encourage women worldwide to reconsider the choices they make about their beauty and how those choices make them feel.

The film captures real women in San Francisco, Shanghai, Delhi, London, and Sao Paulo considering their own beauty. The women made a choice about the way they see themselves: “average” versus the frequently avoided “beautiful.” The film reveals that women often struggle with recognizing their own beauty, but that when women feel beautiful, they radiate with happiness and confidence.

To inspire women worldwide to choose beautiful, Dove will embark upon a global partnership in 2015 with Women in the World to celebrate feeling beautiful as a personal, universal choice for women. Women in the World is an internationally celebrated summit that brings together women leaders and advocates to lead discussions about emerging women’s issues. At the Women in the World New York Summit (April 22 to 24), Dove will host a conversation, “The Beautiful Brain,” on beauty and choice with top female influencers across a wide variety of disciplines.

“Dove Choose Beautiful urges women to embrace this personal choice, because when we do, it unlocks happiness and confidence that impacts women’s self-esteem,” stated Jennifer Bremner, director of marketing, Dove. “Women in the World is an influential forum where we hope women will join us in inspiring one another to reconsider the choices we make about our beauty and self-esteem so that we may all reach our full potential in life.”
 

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