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GSK donates more than $1 million to fight HPV

BY Alaric DeArment

LONDON — GlaxoSmithKline is making a donation that it said would give more than 10,000 girls and women access to human papillomavirus vaccination.

GSK announced that it would donate $1 million worth of Cervarix (human papillomavirus bivalent [types 16 and 18] vaccine, recombinant) to the Pink Ribbon Red Ribbon Partnership over the next five years, as well as $50,000 to support the program operations. The partnership is an initiative led by Susan G. Komen for the Cure, UNAIDS, the President’s Emergency Relief Plan for AIDS Relief and the George W. Bush Institute.

"We share the Pink Ribbon Red Ribbon Partnership’s commitment to identifying and developing innovative models that will effectively educate patients and healthcare providers in developing countries about cancer prevention," GSK SVP developing countries and marketing access Duncan Learmouth said. "It is a sad reality that each year, thousands of women are diagnosed with cervical cancer, a potentially preventable cancer."

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Sabona of London introduces sleek, functional medical ID bracelets

BY Allison Cerra

SIKESTON, Mo. — A new line of medical identification bracelets has hit the market.

Sabona of London said that its medical ID bracelets combine style with functionality. The bracelets, which include men’s, women’s, and unisex versions, prominently display the Caduceus symbol on one of the bracelet links with a medical alert message of choice permanently engraved under that link. All three designs have a 1200 gauss magnet in every link and are available in small/medium (7-in.) and large/extra large (8 in.) sizes. Additionally, a free wallet card is included with each bracelet.

For more information, visit Sabona.com.

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Kmart launches Latina scholarship fund

BY Alaric DeArment

HOFFMAN ESTATES, Ill. — Kmart is launching a scholarship fund as part of its recognition of National Hispanic Heritage Month.

The mass merchandise retailer announced Thursday the launch of the Latina Smart Fund, promoted through its Latina Smart Facebook page, which will award $25,000 in scholarships to graduating high school seniors and students currently enrolled in college, technical or trade schools.

"Kmart recognizes education is a passion point within the Latino culture," multicultural marketing director Nydia Sahagun of parent company Sears Holdings Corp. said. "Through the Latina Smart Fund, we aim to further engage and empower the Hispanic community that represents some of Kmart’s most loyal customers."

Between Sept. 15 and Oct. 31, eligible candidates can apply for the Latina Smart Fund scholarship by going to the Facebook page and submitting an essay of 750 to 1,000 words or by uploading a two-minute video of themselves answering a topical question. The most "Liked" entries will be rated by the Latina Smart Ambassadors based on originality, style and enthusiasm. The top 20 selections will advance to the final round, where a panel of experts will select one $10,000 award recipient and three $5,000 award recipients.

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