HEALTH

GSK debuts Breathe Right throat tissues

BY Michael Johnsen

PITTSBURGH GlaxoSmithKline on Thursday launched a campaign supporting its new Breathe Right Snore Relief Solutions lubricated throat tissues, one of now three complementary SKUs to GSK’s core line of Breathe Right strips.

The wintergreen-flavored “tissues” come in the form of thin strips and help lubricate the throat to prevent snoring.

“When you’re awake, air flows freely through your breathing passages,” GSK stated. “But at night, nasal passages become dry and vibrate. Breathe Right Snore Relief Solutions lubricate throat tissues to help keep them quiet.”

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Judge dismisses important J&J claim in Red Cross case

BY Michael Johnsen

WASHINGTON A federal judge on Monday dismissed an important part of the lawsuit brought by Johnson & Johnson against the American Red Cross seeking to restrict the Red Cross’s use of its emblem on first aid, health, safety and emergency preparedness products, the Red Cross announced Tuesday.

The judge’s ruling dismissed entirely the J&J claim that the Red Cross promised not to engage in the sale of first aid, health, safety and emergency preparedness products.

“I appreciate the court’s decision and hope that Johnson & Johnson will reassess their actions and drop the case altogether,” stated Mark Everson, president and chief executive officer of the American Red Cross. “As the recent wildfires in California demonstrated, the Red Cross has an important mission to perform, and we want to put this distraction behind us and do the work the American people expect us to do.”

Following a hearing on Monday, Oct. 29, at the United States District Court for the Southern District of New York, Judge Jed Rakoff ruled that the “promissory estoppel” claim, a very significant portion of the pharmaceutical company’s lawsuit against the Red Cross, was “dismissed with prejudice.” The judge’s ruling also means that J&J cannot refile arguments on this claim.

The judge’s order comes nearly three months after J&J filed suit against the Red Cross for the Red Cross’ use of its emblem on products it sells to the public.

The court has set a schedule for hearing the remaining claims early next year.

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Lil’ Drug Store signs exclusivity deal with Carmex

BY Michael Johnsen

CEDAR RAPIDS, Iowa Lil’ Drug Store has been chosen to be the exclusive distributor of Carmex Lip Balm to the convenience class of trade, the company announced Wednesday.

“With over 140,000 convenience stores nationwide, this is a major opportunity for both Lil’ Drug and Carma,” stated Mike Pietsch, vice president of sales and marketing for Carma Laboratories, which distributes Carmex.

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