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GMDC introduces revamped website

BY Antoinette Alexander

COLORADO SPRINGS, Colo. — The Global Market Development Center has unveiled its revamped public facing website to include more responsive features, modern designs and user-friendly aspects.

The new GMDC site, GMDC.org, was officially introduced to GMDC members during the 2014 Health, Beauty and Wellness Marketing Conference in Orlando, Fla., marking GMDC’s 43rd HBW Conference.

Significant enhancements were made to GMDC’s previous website, a website that was recognized in 2008 by receiving a bronze iNOVA Award for best website in the Associations category.

New features include two microsites for GMDC’s annual Health, Beauty and Wellness and General Merchandise Marketing Conferences. These new microsites each display urgent messaging across the top of the page; four column navigation bars; slide out buttons for most frequently asked questions; and the most essential information conference attendees will need. Beyond navigation, each microsite features a Flickr photo gallery displaying photos from conferences occurring in the previous year.

Along with these enhancements, the website’s responsive design now automatically reformats and prioritizes menus and messaging across the entire web site on any device, whether browsing via desktop, tablet or smartphone. Other features on the new GMDC website include:

  • RSS feeds from trade partners and social media feeds;
  • A photo gallery on the homepage that pulls from GMDC’s Flickr account;
  • An events calendar that displaying GMDC*Connect events and upcoming conferences that GMDC will be attending; and
  • A content library compiling the latest research available to GMDC members.

While the new website follows a different format, most of the retrievable information that was available on the previous website remains the same, including conference schedules, downloadable research, GMDC news releases and the member directory.

“The GMDC total experience is about getting the most valuable information, accessing the latest industry research and making the best connections, whether you’re at a conference or on our website. Our new website truly accomplishes this, while also encompassing the organization’s atmosphere so that it can be seamlessly shared across channels with potential members and existing ones alike,” said Dave McConnell, president and CEO of GMDC.

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Meijer pharmacy fills 20 millionth free prescription

BY Antoinette Alexander

GRAND RAPIDS, Mich. — Meijer pharmacies marked a milestone in June when one of the retailer’s pharmacists dispensed the 20 millionth free customer prescription through its free prescription program.

The program — a first of its kind when launched in October 2006 — has since saved Meijer customers more than $284 million, said Nat Love, VP of drug store for the Grand Rapids, Mich.-based retailer.

"Meijer is a family-owned company committed to meeting the needs of other families. We do this by providing positive solutions to everyday problems, which can include access to necessary medications," Love said. "We began our free prescription program with that in mind, and are pleased that so many families across the Midwest have found it valuable."   

The retailer’s free prescription program helps ensure the health of families and individuals by enabling Meijer customers, regardless of insurance or co-pay, to have their prescriptions filled. The program began by covering oral general antibiotics, with a special focus on the prescriptions most often filled for children. The program expanded over the years by offering free prenatal vitamins in May 2008; Metformin, the most commonly prescribed drug for Type 2 diabetes, in 2010; and the generic substitute for Lipitor (atorvastatin calcium), the cholesterol lowering medication, in 2012.  

The most popular free prescription filled at Meijer has been a generic cholesterol lowering medication, which helped grow the program by more than 50% last year, Love said. Last year, Meijer pharmacy customers filled 1.75 million atorvastatin calcium prescriptions, followed by more than 1.5 million antibiotics, more than 918,000 Metformin, and more than 518,000 free prenatal vitamin prescriptions.

In addition to the free prescription program, Meijer pharmacies have continued to expand the clinical services they offer customers. In 2013, clinical services — such as immunizations, medication management and health screenings — were up 44%. Specially-trained pharmacist care coaches —located in 210 pharmacies in Michigan, Indiana, Ohio, Illinois and Kentucky — often work with physicians and patients on an on-going basis to improve the patient’s overall health and self-management abilities. The goal is to help patients establish health goals and create a personalized healthcare action plan that can significantly reduce unnecessary hospitalizations and emergency-room visits.

"We’re proud that we’ve helped millions of families improve their health and wellness without impacting their budgets," said co-chairman Hank Meijer. "Providing low-cost solutions for the customers who rely on our pharmacies is part of our commitment to the communities we serve."

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Rite Aid reports 2.7% lift in Q1 sales; Wellness Stores now make up 29% of chain

BY Michael Johnsen

CAMP HILL, Pa. — More than 1-in-4 Rite Aid locations now reflect the latest in healthcare retailing — the company’s Wellness store format, the concept that serves as a cornerstone to Rite Aid’s overall health-and-wellness solution, John Standley, Rite Aid chairman and CEO, told analysts Thursday morning. "From a strategic standpoint, it’s important to note that our Wellness stores will serve as a primary vehicle for launching innovative merchandising solutions, expanded healthcare offerings and, over the next few years, our relocation and new store program," he said. 

Later Thursday morning, during the chain’s annual shareholder meeting, shareholders elected eight directors to hold office until the 2015 Annual Meeting of Stockholders, including John Standley, Rite Aid chairman and CEO, and directors Joseph Anderson, Jr., Bruce Bodaken, David Jessick, Kevin Lofton, Myrtle Potter, Michael Regan and Marcy Syms. Rite Aid shareholders also ratified the appointment of Deloitte & Touche as the company’s independent registered public accounting firm, approved the compensation packages of Rite Aid’s executive officers and approved the adoption of the Rite Aid Corporation 2014 Omnibus Equity Incentive Plan. 

Rite Aid stock holders overwhelmingly voted down a shareholder proposal to split the chairman and CEO positions at Rite Aid.

As will be heralded next week with the unveiling of Rite Aid’s Beverly Hills Wellness Store, the evolving healthcare solution concept store features an augmented over-the-counter offering, coupled with a stylish beauty offering. "[This store] illustrates how we’re aggressively evolving the format to identify additional features that can be broadly applied to future remodels and other features that can be implemented in select stores with specific growth opportunities," Standley said. "Wellness Stores will also serve as the foundation for expanding our healthcare offering, including our Rite Aid Health Alliance program for patients with chronic and poly-chronic conditions, as well as adding RediClinics to Rite Aid stores." 

Rite Aid is targeting 70 RediClinic openings over the ensuing 18 months, and Rite Aid most recently partnered with Penn State Hershey Health System through its Health Alliance initiative, which is now active in four markets."We [will] continue to focus on forming partnerships with additional medical practices as we look to provide a higher level of care," Standley said. 

"[Rite Aid Wellness Stores] continue to outperform the rest of the chain in terms of same-store front-end sales and script count," said Ken Martindale, Rite Aid president and COO. "[The Beverly Hills location] includes concepts that have done well in pilot and will be broadly applied to future Wellness Stores, like our enhanced OTC presentation that features educational materials, interactive product displays and creative fixturing," he said. "The store also features concepts that we’re just beginning to test, such as our Fresh Day Cafe that serves coffee, pastries, breakfast sandwiches and Rite Aid’s very own Thrifty ice cream," Martindale said. "Finally, this store includes an expanded and enhanced beauty department staffed by a terrific beauty advisor."

While most of Rite Aid’s new merchandising concepts will be incorporated into future Wellness store remodels, such particularly compelling features as Rite Aid’s nail bar concept will be folded into existing Wellness stores as well, Martindale said. 

Overall, Rite Aid is looking to align its front-end with its healthcare solutions portfolio. "We are currently working to further strengthen our smoking cessation program by developing a best-in-class consumer solution," Martindale said."We have also launched a nutritional labeling system to help shoppers easily find food items that are a better fit for their wellness needs."

Rite Aid also is benefitting from the momentum of its loyalty card program — Rite Aid’s Wellness65+ membership roll now is approaching 2 million, Martindale said. The broader Wellness+ loyalty program continues to perform as well, as customers respond positively to "the program’s unique combination of exclusived savings and wellness benefits."

Rite Aid on Thursday reported a 2.7% lift in revenues to $6.5 billion for its fiscal first quarter ended May 31. Net income totaled $41.4 million or $0.04 per diluted share, and adjusted EBITDA reached $282.6 million, or 4.4% of revenues. 

Same-store sales for the quarter increased 3.1% over the prior year. Front-end same-store sales were flat compared to the prior-year period while pharmacy same-store sales increased 4.6%. Pharmacy sales included an approximate 143 basis point negative impact from new generic introductions. The number of prescriptions filled in same stores increased 2.3% over the prior year period. Prescription sales accounted for 68.4% of total drug store sales, and third party prescription revenue was 97.4% of pharmacy sales.  

In the first quarter, the company relocated three stores, remodeled 105 stores and expanded one store, bringing the total number of wellness stores chainwide to 1,325. The company also acquired one store and closed seven stores, resulting in a total store count of 4,581 at the end of the first quarter. 

Rite Aid also confirmed its fiscal 2015 guidance, which was updated on June 5, 2014. Sales are expected to be between $26 billion and $26.5 billion and same-store sales to range from an increase of 2.5% to an increase of 4.5% over fiscal 2014. 

Capital expenditures are expected to be approximately $525 million, which will fund one new store, 19 store relocations and 450 Wellness Store remodels. 

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