BEAUTY CARE

Gillette launches ‘The Best a Fan Can Get Sweepstakes’ for NFL fans

BY Antoinette Alexander

BOSTON — Procter & Gamble’s Gillette has announced the kick-off of its “Best a Fan Can Get Sweepstakes” where fans across the country have the opportunity to win NFL prizes, including one grand-prize winner who will receive a pair of season tickets to their favorite NFL Team — for the rest of their life.

Five runners-up winners also will receive an all-inclusive package to Super Bowl XLVIII for two, and additional prizes include the ultimate at-home Super Bowl takeover, footballs autographed by Clay Matthews Visa gift cards, NFL Shop discounts and free Gillette products.

For a chance to win, fans can look for a game piece inside specially marked Gillette Fusion ProGlide cartridge packs from Oct. 1, 2013 through Feb. 1, 2014, or while supplies last. Fans also can enter to win by requesting a game piece through the mail or entering the second chance drawing by visiting Gillette.com/BestAFanCanGet.
 
In its fifth year as an official sponsor of the NFL, Gillette is helping NFL fans get closer to the game this year by providing enhanced experiences all season long. In addition to “The Best a Fan Can Get Sweepstakes,” Gillette is giving fans a look at the precision behind the season’s most exciting plays through the “Precision Play of the Week” contest. Every week of the regular season on Gillette’s Facebook page, John Brenkus, creator/host of Sport Science, will provide a scientific breakdown of one of the prior week’s best plays. Fans are then invited to answer a question related to the play for the chance to win various prizes, with the grand prize being a trip to Super Bowl XLVIII in New York/New Jersey.

This season, Gillette also has teamed up with four star NFL players — Green Bay Packers linebacker Clay Matthews, New York Giants wide receiver Victor Cruz, New England Patriots wide receiver Danny Amendola and Tampa Bay Buccaneers running back Doug Martin –— to bring fans closer to the NFL’s peak performers.
 
“Whether it’s on the field or off, some of life’s most important and impactful moments are determined by the precision with which they are performed,” stated Greg Via, Gillette’s director of global sports marketing. “The difference between good and great is in the details, and no one knows that more than Gillette. When it comes to shaving, we have spent the last 110 years carefully engineering and refining our razors to give every man the advantage of Gillette’s precision.

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Ulta Beauty to support breast cancer research with its ‘Cut-A-Thon’ event

BY Antoinette Alexander

BOLINGBROOK, Ill. — Throughout the month of October, Ulta Beauty is supporting the Breast Cancer Research Foundation with fundraising initiatives.  

As part of its efforts, customers can once again participate in the largest event of its kind — The Salon at Ulta Beauty’s Cut-A-Thon. There is a salon in each of Ulta Beauty’s 609 stores across the country and more than 2,000 Ulta Salon stylists will participate.

Taking place on Oct. 13 from 11 a.m. to 6 p.m., the Cut-A-Thon offers a cut, shampoo and style by Ulta Beauty’s professionally trained stylists for a minimum suggested donation of $10. One hundred percent of the donations benefit BCRF. In 2012, Ulta Beauty stylists performed more than 23,000 haircuts during the Cut-A-Thon, and they are aiming to beat that record this year.

All haircuts at The Salon at Ulta Beauty are styled with Redken and CHI professional products.

Since 2008, Ulta Beauty has been encouraging customers and employees to support research related to the causes, treatment, prevention and cure for breast cancer through exclusive product offerings, the Donate with a Kiss campaign and The Salon at Ulta Beauty Cut-A-Thon. In 2012, Ulta Beauty raised more than $2 million to benefit The Breast Cancer Research Foundation.

 

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New Disney Villains beauty collection available exclusively at Walgreens

BY Antoinette Alexander

GLENDALE, Calif. — Beauty mavens can be wickedly beautiful this Halloween with the new Disney Villains collection now available at Walgreens stores nationwide.

The collection embodies beloved characteristics of the Disney villains: Cruella De Vil, Evil Queen, Maleficent and Ursula. From beauty look books, nail polish and nail art to hair accessories, eyelashes and cosmetic bags, the collection will help beauty mavens create effortless looks for any time of day.

To celebrate the launch of the Disney Villains collection, Walgreens will host beauty makeover events in three major cities:

  • New York on Oct. 18, 11 a.m. to 3 p.m. at 1471 Broadway
  • Chicago on Oct. 22, 3 p.m. to 7 p.m. at 151 N. State St.
  • Los Angeles on Oct. 25, 3 p.m. to 7 p.m. at 1501 Vine St.

Each e.l.f Cosmetics Disney Villains Look Book ($9.99) features one eyelid primer, six eye shadows, one brightening eyeliner, one liquid liner, one mascara, one lip color and one eye shadow brush.

The Cruella De Vil look book embraces the wretched heiress’ style with a neutral palette of eye shadow shades including Maniac, Puppy Love, Fur, Cruelty, Eccentric and Stolen.

To add a touch of bold and bright shades, the Ursula look book provides a vibrant palette of colors, including Coral, Sea Witch, Shell, Kiss the Girl, Triton and Bewitched.

For the fairest look of all, the Evil Queen look book eye shadow shades include Huntsman, Jealousy, Majesty, Witch, Vanity and Dark Magic. Makeup lovers can also cast a spell using the smoky-toned shades from the Maleficent look book, including Flora, Fauna, Spell, Deep Sleep, Thorns and Raven Black.

Wicked Lashes
Complete an eye makeover with the Disney Villains collection of Ardell lashes ($7.99). Each set comes with three lash styles, lash adhesive and step-by-step tutorials.

Mischievous Manicures
Top off a sinister look by using e.l.f cosmetics Disney Villains 12-piece nail polish cube ($9.99) or Kiss Pro Nail Art Kits. The 12-piece nail cube features four polish trios, including Cruella De Vil: Nude, Smokin Hot and Smoky Brown; Evil Queen: Pot of Gold, Cranberry and Thunderstorm; Maleficent: Bubble Gum Pink, Mod Mauve and Gina Girl; and Ursula: Coral Dream, Mint Cream and Sea Escape.

For a custom-designed manicure, the Kiss Pro Nail Art ($9.99) offers jewels and decorative stickers to create a one-of-a-kind look.

Beauty Bags
Soho Beauty cosmetic bags ($10) put a modern twist on Disney’s divas. The collection includes a “weekender” bag, a round train case, a clutch and a two-piece clutch set perfect to store beauty essentials.

Hot Hair Accessories
Complete a villainous look by incorporating charmed ponytailers ($7.99): Cruella De Vil-themed spotted prints add fashionable flare; Maleficent-themed charms are a great look for fall; seductive reds and marvelous metallics channel the Evil Queen; and Ursula’s passionate colors can glamorize any outfit.

 

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