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Former Detroit Lions players to appear at Walgreens immunization events as part of continued partnership

BY Alaric DeArment

DETROIT — Walgreens is continuing its partnership with the Detroit Lions as the football team’s official pharmacy, the two said.

Walgreens said it would also remain the presenting sponsor of the Lions’ Living for the City health and wellness community program, designed to bring preventive healthcare resources and programs to disadvantaged and at-risk families in the Detroit metropolitan area. As part of the partnership between the team and the retailer, Walgreens began its 2013 flu immunization tour at a Waterford, Mich., store last week, with former Lions tackle and seven-time pro bowler Lomas Brown in attendance. The Waterford event was the first of 10 featuring former Lions players.

Walgreens will have camera-visible signage during games and events at Ford Field, on-site displays at select events and a mix of marketing rights and in-stadium assets and promotion at the club level. The Deerfield, Ill.-based retail pharmacy chain, the largest in the country, operates 155 stores in and around Detroit.

 

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Safeway to open on-site grocery store at Phoenix NASCAR event

BY Alaric DeArment

PHOENIX — Safeway will open a grocery store in the camping area of the Phoenix International Raceway starting next month.

PIR president Bryan Sperber said the store would open for the AdvoCare 500 NASCAR Spring Cup Series weekend, which takes place Nov. 8-10, selling snacks and camping essentials.

"We are delighted to partner with Safeway to provide our fans with a first-class grocery store at Phoenix International Raceway during the AdvoCare 500 race weekend," Sperber said. "Our fans know that Safeway’s in-store experience is second to none, and we are excited to provide that same level of service at our AdvoCare 500 race weekend and for years to come."

The store will be 17,200 sq. ft., selling such items as charcoal and firewood, food and groceries, ice, beer, snacks, coffee, donuts, breakfast burritos and newspapers.

 

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Hy-Vee offers vaccinations, screenings, education as part of Midwest bus tour

BY Alaric DeArment

WEST DES MOINES, Iowa — Hy-Vee has specially outfitted an RV to provide basic health-and-wellness services for people across the Midwest as part of a tour of the region.

The supermarket-pharmacy chain’s Hy-Vee Healthy You Wellness Bus stopped in Omaha, Neb., Tuesday, offering $45 health screenings, as well as education on heart health, the NuVal nutritional-ranking program at Hy-Vee stores, healthy cooking demonstrations and more. The bus includes two rooms for flu shots and screenings for blood glucose, cholesterol, triglycerides and blood pressure, provided by Hy-Vee dietitians and pharmacists.

The year-round tour also will visit such events as the Iowa State Fair, Kansas City Chiefs football games and Drake Relays, as well as large employer health fairs and local events.

The bus will visit a Council Bluffs, Iowa, Hy-Vee Drug Store Wednesday and a Hy-Vee supermarket in Council Bluffs on Thursday. Locations next month include Omaha, Neb., Lincoln, Neb., Leawood, Kan., and others.

 

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