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FDA accepts opioid drug application from Zogenix

BY Alaric DeArment

SAN DIEGO — The Food and Drug Administration has accepted a regulatory application for an opioid painkiller made by Zogenix, the company said Monday.

The drug maker announced the FDA’s acceptance of its application for Zohydro (hydrocodone bitartrate) extended-release capsules, designed for moderate to severe chronic pain. The company expects the FDA to decide whether or not to approve the drug by March 1, 2013.

"We are pleased with the decision by the FDA to accept our submission for filing and look forward to working with them throughout the regulatory process," Zogenix president and CEO Stephen Farr said.

Farr said that if the drug is approved, it will be classified by the Drug Enforcement Agency as a Schedule II controlled substance and will have a risk evaluation and mitigation strategy, or REMS, which he said would be consistent with the recently introduced FDA-approved REMS for extended-release and long-acting opioids.


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The Apothecary Shops officially changes name to Avella Specialty Pharmacy

BY Alaric DeArment

PHOENIX — The Apothecary Shops has a new name, the specialty pharmacy provider said Monday.

The Phoenix-based company, which operates specialty pharmacy chain with 18 locations in eight states, said it had changed its name to Avella Specialty Pharmacy and that the name change would take effect at all physical store locations and business operations by Aug. 1.

"Inward reflection about our brand brought us to the conclusion that our current name is no longer an accurate description fo what our company has become and our pioneering spirit," company CEO and founder John Musil said. "As a growing company, we wanted a name that would better reflect what we do and define our uniqueness as a full-service specialty pharmacy."

Avella, originally founded under the Apothecary Shops brand in 1996, said the new name would allow for more consistency in its associated brands.


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Clorox targets Hispanic consumers with new cleaning products line

BY Allison Cerra

OAKLAND, Calif. — Clorox has introduced a line of cleaning products aimed at Hispanic consumers.

Clorox Fraganzia is designed to appeal to Hispanic scent preferences and to specifically meet their needs based on the unique, three-step way they approach cleaning: cleaning, disinfecting and aromatizing. The lineup includes a multipurpose dilutable cleaner, toilet bowl rim hanger and aerosol air freshener. The multipurpose dilutable cleaner is available in three scent varieties lavender with eucalyptus and mint, spring and forest dew; while the aromatic toilet bowl rim hanger is available in lavender with eucalyptus and mint, pine woods and fresh squeezed lemon scents.

"We identified this valuable opportunity based on the unique needs and lifestyle of our Hispanic customers," Clorox multicultural team leader David Cardona said. "By introducing the Clorox Fraganzia line, Clorox now offers its Hispanic customers a turn-key portfolio of cleaning, disinfecting and aromatizing products that are attractively priced and were created specifically to appeal to the way they clean. We also addressed an important need by ensuring scent continuity in our Clorox Fraganzia aromatizing products, so that across floors, bathrooms and rooms our customers can enjoy the same beautiful, welcoming scent throughout their homes."

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