BEAUTY CARE

Every Man Jack targets dirt, oil removal with facial wipes

BY Gisselle Gaitan

Every Man Jack wants to help users who feel or see some extra dirt or oil on their skin with its new volcanic clay facial wipes, designed in California and manufactured in New Jersey, aimed to extract dirt and absorb oil from their pores.

Aside from cleansing, the product also aims to moisturize with such ingredients as aloe and vitamin E, which also protects the skin. Though that’s not all the company is preoccupying itself with. The facial wipes also remove shine that may be left on the skin from the oil with the inclusion of witch hazel, which mattifies and leaves the area soft and shine-free.

Like other products found within the company’s portfolio, the volcanic clay facial wipes do not contain parabens, phthalates or dyes. They also are gluten-free, non-GMO and not tested on animals.

To use the wipes — which are fragrance-free for those with sensitive skin — all a consumer needs to do is gently wipe over the face and neck. There is no need to rinse the product and the towelette is to be disposed of in the trash, not flushed, the company said.

Each pack of Every Man Jack’s Volcanic Facial Wipes comes in a pack of 30, that can be purchased on the company’s website or on Amazon for the suggested retail price of $6.

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Sally Hansen channels the ’80s, ’90s in Madeline Poole collab

BY Gisselle Gaitan

Sally Hansen is channeling the bright, fun glam of the ’80s and ’90s with its new polish collection, that just so happens to be a collaboration. The beauty brand partnered with New York-based Instagram famous nail expert, Madeline Poole on this new limited-edition line.

Inspired by the textures, patterns, designs and colors of the late ’80s and early ’90s, the Sally Hansen Complete Salon Manicure Madeline Poole Collection draws from the nail expert’s childhood memories. Poole incorporated the expressive beauty and bright, unapologetic color palettes of the era along with other elements such as the scent of her sister’s hairspray and the wood-paneled, red velvet interior of the Dodge Aries her family called the “cloud mobile.”

The six-piece polish line will include:

  • Material Pearl: a delicate, metallic pink;
  • Say It Lycra Mean It: a deep orange shade;
  • Slime Scene: a lime green hue;
  • Mallratz: a green cream lacquer;
  • Vinyl Tap: a steel grey shade; and
  • Call Me on my Shellphone: a light mauve-tinged polish.

Each product in the Sally Hansen Complete Salon Manicure Madeline Poole collection will be available for purchase in March, and will feature a bottle cap printed with the MP Nails Madeline Poole logo, retailing for $7.99 each.

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Convenience Kits help retailers, suppliers make sales convenient

BY DSN STAFF

Officials at Convenience Kits International said they can help retailers and suppliers build sales and profits for their various products far beyond the trial/travel kit section. The Rockville Centre, N.Y.-based company is showcasing shopper marketing coupons in kits, giving retailers’ customers an added incentive to purchase the full-size equivalent during their next purchase.

“We understand that suppliers are under tremendous pressure today to reduce their pricing, while retailers seek to provide the greatest value to their customers,” said Ben Lido, the president of the 36-year-old, second-generation family company. “One way to approach this issue is to use our company as a conduit to help retailers sell more full-size products. The retailer ends up selling more products at a higher margin and the supplier gets more sales, too. Everyone is a winner.”

He said that Convenience Kits products “address the needs of the time-starved leisure and business traveler contemplating their next journey through security lines by offering a comprehensive selection of their nationally branded travel-size products. Our packaging is impulse driven, encouraging the shopper to ‘grab and go.’ By offering customization and personalization, we have been able to develop programs unique for different needs of our varying clients both domestically and for overseas.”

Lido said that the program works by allowing retailers and suppliers to create their own customized travel kit, featuring a range of HBC items in the hair care, skin care, men’s shave/grooming, oral care and deodorant categories. Manufacturer coupons, with extended expiration dates, are included in the kit and highlighted on the packaging. The coupon value comes close to exceeding the kits’ retail, Lido said.

Suggested retail prices for the kits depends on how many products are contained within each respective kit, though Lido said that prices range depending on the class of trade between $6.50 and $25 for kits.

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