CENTER STORE

Ehrmann launches new yogurt line

BY Allison Cerra

MISHAWAKA, Ind. — Ehrmann has introduced a line of all-natural Bavarian low-fat yogurt.

Packaged in 5.3-oz. cups that feature a blend of creamy yogurt and real fruit, each variety of yogurt, including blackberry-pomegranate, blueberry, cherry, peach and strawberry flavors, contains 150 calories or less, 7 g of protein per serving with only 1.5 g of total fat, Ehrmann said.

Ehrmann said that its all-natural Bavarian low-fat yogurt will be available at such retailers as Shaw’s, Tops and more.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
CENTER STORE

Doritos taps The Lonely Island for Super Bowl promo

BY Allison Cerra

PLANO, Texas — Doritos has kicked off its Crash the Super Bowl program with help from singing comedy trio The Lonely Island.

The program features a contest that encourages consumers to create a Super Bowl advertising spot for Doritos and will compete against both The Lonely Island and other consumers. If the ad scores No. 1 on the USA Today Ad Meter, its creator will win a $1 million bonus; however, if The Lonely Island Doritos ad scores No. 1 on the USA Today Ad Meter, Doritos will donate $1 million to the group’s charity of choice.

The Super Bowl XLVI broadcast is set for Sunday, Feb. 5, 2012, on NBC.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?
CENTER STORE

Lay’s becomes official chip of Winnipeg Jets

BY Allison Cerra

WINNIPEG, Canada — PepsiCo Foods Canada announced that its Lay’s brand is partnering with National Hockey League team, the Winnipeg Jets, in an exclusive five-year deal that runs until the end of the 2015-2016 NHL hockey season.

As part of the partnership, Lay’s now is the official potato chip of the Winnipeg Jets.

"As a hockey-loving nation, I know I speak for a great many Canadians when I say how proud we are to welcome the Winnipeg Jets into the Canadian sports arena," PepsiCo Foods Canada VP marketing Jason McDonell said. "Teaming up with the Winnipeg Jets was a natural and obvious fit for us &dmash; two brands who value hometown pride and enjoy supporting Canadian communities."

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon's entry would shake up the most?