BEAUTY CARE

EcoTools expands, updates cosmetic brushes

BY Allison Cerra

GURNEE, Ill. EcoTools is brushing up on its cosmetic accessories.

The eco-friendly bath and beauty products maker announced the availability of three brand-new cosmetic brushes and two revised brush sets, which now can be purchased at Ulta and Walgreens.

 

New to the EcoTools collection are:

  • The bamboo Minishing Kabuki ($6.99), which has varying hair lengths to provide a sheer, delicate finish that is soft on skin;

  • The bamboo smudge eyeliner brush with sharpener ($3.99), which features a two-in-one design to streamline smudging and sharpening; and

  • The recycled aluminum retractable foundation brush ($5.99), a polished, portable brush prepped for storage and featuring recycled aluminum and a retractable design.

 

In addition to the new products, the bamboo six-piece brush set ($12.99) has been upgraded to a fold-over hemp bag with separate compartments. Additionally, the bamboo five-piece travel brush set ($9.99) offers a larger zip-up pouch that houses both brushes and beauty essentials. Both products now feature cork in the case closure and zipper for a natural, neat finish.

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CoverGirl to debut NatureLuxe in January

BY Antoinette Alexander

CINCINNATI Procter & Gamble’s CoverGirl is launching in January its new NatureLuxe makeup collection, which includes NatureLuxe silk foundation and NatureLuxe gloss balm.

The NatureLuxe silk foundation contains hints of natural jojoba and rosehip extracts along with cucumber water, which is a lighter alternative to a heavier-feeling emollient. The formula is oil-free and paraben-free and contains SPF 10.

The foundation is available in 14 different shades, each with a suggested retail price of $11.99.

The new gloss balm, which has SPF 15, exchanges select heavier emollients for natural mango, shea and other butters for a lighter feel.

The gloss is available in 16 different shades. The suggested retail price is $6.49 each.

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Goody makes a ‘statement’ at Target

BY Antoinette Alexander

ATLANTA — Hair accessories brand Goody has announced the launch of its new Statements collection, available as of October at Target locations.

The new Statements collection is designed to give women boutique-inspired hair accessories for less. Products in the collection include mini tortoise claw clips, oval tortoise snap clips, tortoise buckle headbands and tortoise ring barrettes.

The suggested retail prices range from $3.99 to $6.99.

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