DSN, higi crown October’s ‘Fit Pharmacists’
NEW YORK — Drug Store News in partnership with higi, a leading provider of health-tracking technology solutions, proudly announced the winners of the second edition of the Fit Pharmacist Challenge series, which was held in October.
First introduced by DSN and higi in June, the online series of fitness-tracking competitions rewards pharmacists for modeling healthy behavior for their patients, by logging the most miles in a given challenge period.
The grand prize $500 American Express gift card went to Walgreens pharmacist Ronald Miller, who logged more than 150 miles during the October Fit Pharmacist Challenge, which was sponsored by Pharmavite. Runners-up — each of which won a $100 American Express gift card — included Gerbes (Kroger) pharmacist Amanda Haase, Target pharmacist Amelia Blythe, and Costco pharmacist Cheryl Dumond.
“Pharmacists are one of the top three most trusted health professionals consumers turn to most often for trusted advice,” said higi CMO Sheila McCormick. “They are at the front lines of health care everyday, so they have a unique ability to help individuals make healthier choices. Higi is very excited to partner again with DSN to promote the second DSN/higi Fit Pharmacist Challenge, which was created to engage, empower and reward pharmacists and their staff to track their activity and health stats.“
“DSN is happy to work along with higi to bring another Fit Pharmacist Challenge to America’s retail pharmacists and retail healthcare teams,” noted DSN group publisher Wayne Bennett. “We are also excited to have the Nature Made brand of vitamins and nutritional supplements as our partner for this challenge. The mission of our Fit Pharmacist Challenge is to align these partners who focus on wellness solutions and optimal health.”
“Pharmacists play an important role in patients’ lives and leading by example is always very important — this is why Nature Made is excited to sponsor the Fit Pharmacist Challenge,” said Tim Toll, chief customer officer at Pharmavite, makers of Nature Made.
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- 40% asthma;
- 43% diabetes;
- 50% arthritis;
- 70% alzheimers; and
- 75% cancer.