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Drank rolls into Tennessee

BY Allison Cerra

HOUSTON Drank has made its way to The Volunteer State.

Innovative Beverage Group announced it has inked a deal with two Tennessee-based beverage distributors, Clark Distributing and Central Distributors, to sell Drank, the ultimate relaxation beverage.

“Joining forces with two prestigious beverage distributors such as Central and Clark provides Drank with even more credibility in Tennessee,” said Peter Bianchi, CEO of Innovative Beverage Group. “By partnering with them, we have the opportunity to line our product on store shelves alongside other household name products, further solidifying Drank’s place in pop culture conversations and consumers’ refrigerators.

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Luna launches first organic protein bar for women

BY Allison Cerra

BERKELEY, Calif. Nutrition bar maker Luna announced the launch of its first high-protein bar for women made with entirely natural and organic ingredients.

Luna Protein satiates hunger and helps women more easily fit protein into their diet, the company said. At just under 200 calories, Luna Protein is a nourishing and delicious snack that satisfies sweet cravings with a chocolate coating and nougat texture— the closest consistency to a candy bar that Luna has ever offered. Additionally, it offers key vitamins and minerals essential to women’s everyday needs, such as calcium, iron, folic acid and vitamin D.

“Women shouldn’t have to struggle with finding portable protein sources when they’re on-the-go,” said Paula Connelly, Luna brand director. “Luna Protein offers women a convenient, portable, natural and delicious protein option to toss in their purse.”

Luna Protein, which comes in three varieties — chocolate peanut butter, cookie dough and chocolate cherry almond — now is available at grocery and natural food retailers nationwide at a suggested retail price of $1.39.

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Coca-Cola appoints new director to board

BY DSN STAFF

ATLANTA Coca-Cola has elected a new director to its board, the soft drink giant announced Monday.

Phoebe Wood officially will become director April 22. Wood will serve on the Affiliated Transaction and Audit Committees of CCE’s board of directors. She has more than 30 years of international finance and operations management experience, and serves as principal of CompaniesWood, a consulting firm that specializes in early stage investments.

“Phoebe’s experiences leading financial operations for an international beverage company, along with her directorships at consumer goods, manufacturing, and investment management companies, will provide tremendous value to our board of directors,” said John F. Brock, chairman and CEO, Coca-Cola Enterprises. “We look forward to working with her and benefiting from her unique perspective on our business, its finances, our global markets, and the overall beverage industry.”

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