BEAUTY CARE

Dove joins men’s grooming trend with launch of skin care line for him

BY Rebecca Haughey

ENGLEWOOD CLIFFS, N.J. — Dove Men+Care, a Unilever men’s personal care brand, is launching a full line of cleansing, shaving, post-shave and face care products to help men care for their faces.

"Men today have a great deal to care about, from their families to their careers, but they don’t always give their personal care the same level of attention," said Rob Candelino, VP Unilever Skincare. "Neglecting to properly cleanse and moisturize their skin, or doing so but using harsh products like regular soap, all contribute to a  man’s face looking tired and feeling worn. New Dove Men+Care Face products seek to help men eliminate needless torture from their grooming routine and help put their best face forward when it matters most."

The new Men+Care products are available in different solutions for different skin types, including Hydrate+ to moisturize dry skin, Sensitive+ to soothe redness and irritation and Revitalize+ to revive tired skin. Products include shave balm, shave gel and post-shave balm.

The launch of the line follows the success of Dove Men+Care body wash and deodorant/antiperspirant lines.

 

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CVS stocks up on Valentine’s Day items

BY Alaric DeArment

WOONSOCKET, R.I. — CVS/pharmacy is touting its stores as a "one-stop shop" for Valentine’s Day shopping.

The retail pharmacy chain said Tuesday that stores had stocked up on items like cards and candy, including chocolates from companies like Hershey’s, Lindt, Dove, Ferrero Rocher, Ghirardelli, Godiva and others.

"Customers looking for special Valentine’s Day gifts as well as all of the holiday’s essential items can find one-stop shopping at their local CVS/pharmacy," SVP merchandising Judy Sansone said. "In addition to a wide selection of Valentine’s Day themed cards and candy, this year, we’re also offering seasonal decorations and baking essentials to inspire family fun."

Other items include special baking mixes, classroom handouts, fragrances and beauty products, novelties and specialty photo gifts.

 

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Jesse’s Girl Cosmetics unveils new 2013 JulieG Collection for nails

BY Antoinette Alexander

CAMP HILL, Pa. — Jesse’s Girl Cosmetics has announced the expansion of its JulieG Collection for nails.  

The 27 new nail colors were designed by YouTube personality Julie Gutierrez, or JulieG713. With a variety of shades, from sparkly, girly pinks to bright blues and greens, there’s a color for everyone. 

A self-proclaimed girly-girl and self-taught makeup and nail artist, in 2008 Gutierrez began filming makeup and nail tutorials on YouTube from her bedroom and has since reached a global audience of more than 100 million views. Her videos range from colorful makeup looks to edgy nail designs and fashion tips during the weekly “Fashion Friday” segment. 


The JulieG Collection is available at Rite Aid has a suggested retail price if $3.99 each.


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