Depend introduces Fit-Flex protection
DALLAS — Kimberly-Clark’s Depend brand has introduced a discreet incontinence solution. New Fit-Flex protection allows men and women to be as active as they want to be without fear of embarrassment, according to the company.
“Millions of Americans live with bladder control issues, and many of my patients who experience them say their big, bulky incontinence products keep them from doing things they love,” Jennifer Berman, M.D., urologist, director of the Berman Women’s Wellness Center and Depend brand health expert, said. “They’ll be happy to learn Depend brand is introducing Depend Underwear with new Fit-Flex protection to help give men and women the chance to live their lives to the fullest.”
To show the positive impact of the Depend brand, inspirational videos documenting the journeys of real people with bladder control issues are now featured on Depend.com.
“The Depend brand remains committed to introducing innovative solutions that can help improve the lives of people living with bladder leakage and reduce the stigma associated with this common condition,” Elizabeth Metz, Depend brand director for Kimberly-Clark, said. “We hope that highlighting the personal stories of these people will show men and women with bladder leakage that they don’t have to be embarrassed or let it slow them down.”
In U.S., Ahold 4Q sales down 2.1%
ZAANDAM, The Netherlands — Ahold on Thursday announced consolidated net sales of €7.5 billion (U.S. $10.2 billion) for fourth quarter 2013, a decrease of 1.1% at constant exchange rates compared to fourth quarter 2012.
For the full year 2013, consolidated net sales were $44.3 billion, an increase of 2% at constant exchange rates compared to 2012.
In the United States sales in the fourth quarter were down 2.1%, reflecting a contracting food market and the sales effect of Hurricane Sandy last year, the international grocer stated.
"We continue to build our online business and opened another 31 pick-up points, bringing the total to 120 in the United States," Ahold stated. "Market share for the year was ahead of 2012 though down slightly in the fourth quarter due to the strong comparative period last year as a result of Hurricane Sandy. Supported by the ongoing progress on our cost reduction program, we expect underlying operating margin to be broadly in line with the performance during the year."
2014 NACDS TSE exhibit space 90% sold out
ARLINGTON, Va. — With eight months until the doors open for the 2014 National Association of Chain Drug Stores Total Store Expo, 90% of the Exhibit Hall already is sold out for the trade show and strategic exchange, NACDS has announced.
The 2014 NACDS Total Store Expo will take place Aug. 23 to 26 at the Boston Convention Center in Boston.
“The inaugural NACDS Total Store Expo really hit the mark with the value and high-caliber opportunities that the event provided for attendees,” said NACDS president and CEO Steve Anderson. “As we look ahead to this year’s event, you can already feel the energy building, which is reflected in the fact that exhibit space is 90% sold out — and it is only January.”
More than 5,000 attendees converged for the inaugural four-day trade show last August. And, according to NACDS, survey results from 2013 NACDS Total Store Expo attendees reveal that 92% planned to return for the 2014 trade show.
Registration has been open for those who attended last year’s event, allowing them a head start to solidify their meeting plans early. Registration for the 2014 NACDS Total Store Expo is now open industry wide.
“The feedback from last year’s attendees demonstrated that the cross-industry approach to doing business in a new way was not only very successful but also necessary for the industry, which is ever-evolving,” Anderson said.
The NACDS Total Store Expo enables business partners to work together creatively across departments and functions with an eye toward the entire store.
During the 2013 event NACDS introduced NACDS-TV, which captured the inaugural event through interviews, highlights and features that offered new attendees a snapshot of the four-day, high-caliber trade show. In the coming months, the NACDS-TV coverage will build on the momentum from last year, including updates about what attendees can expect this year.