News

CVS Health brings MinuteClinic to Springfield, Mo. with two clinic openings

BY Michael Johnsen

WOONSOCKET, R.I. — The first MinuteClinic walk-in medical clinics have come to Springfield, Mo., CVS Health announced Tuesday. Two clinics have opened inside CVS/pharmacy stores on the edge of the Missouri State University campus on Elm Street and in Southern Hills.
 
“Targeted expansion into markets like Springfield brings high-quality, convenient and affordable health care services to community members,” said Andrew Sussman, president, MinuteClinic and EVP/associate chief medical officer, CVS Health.  “We face a significant shortage in primary care providers, an aging Baby Boomer population and the addition of millions of newly insured patients through the Affordable Care Act. By increasing access to care, MinuteClinic can help support the primary care medical home in Missouri.”
 
A third MinuteClinic in Springfield will begin seeing patients Nov. 18 and a fourth location will open in December. The clinics join 21 other MinuteClinic locations in Missouri found inside select CVS/pharmacy stores in the Kansas City and St. Louis metropolitan areas. 
 
Nationwide, MinuteClinic, the largest provider of walk-in medical clinics in the United States, has more than 1,000 locations in 33 states and the District of Columbia.
keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?
News

‘The Force’ lights up for Hallmark

BY Barbara White-Sax

KANSAS CITY, Mo. — Hallmark is bringing “the Force” to the greeting card aisle with a variety of new “Star Wars” Halloween, Christmas and everyday “Star Wars” cards, many of which include light and sound effects.

(To view the full Category Review, click here.)

New for holiday 2015, “Star Wars” Hangables cards feature four-inch removable “Star Wars” characters that can hang on doorknobs, bulletin boards, or backpack zippers. The 12-card line features classic characters like Darth Vader, Han Solo and Yoda, plus “Stars Wars: The Force Awakens” early fan favorites like BB-8, and retail for $4.99.

New Light and Sound Shakers birthday cards combine lights, sound and new shake-technology that illuminates the lightsaber and plays seven sound effects when a button is pressed and the card is shaken. The interactive card retails for $7.99.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?
News

Card-makers seek fresh licensed content

BY Barbara White-Sax

Licensed products remain an important part of the card category. “Licensing keeps the category fresh,” said Carlos LLanso, CEO of Legacy Publishing and president of the Greeting Card Association. “There’s only so much design work many manufacturers can do in house, so licensed artwork is key to keeping product interesting.” Legacy Publishing is introducing new cards featuring the art of the Hautman Brothers, who have won awards for their designs of ducks.

(To view the full Category Review, click here.)

Susan January, VP at Leanin’ Tree, said that as a smaller company, everything Leanin’ Tree publishes is licensed imagery, and the company refreshes with a few small collections of newly licensed artwork every January. “Most art trends have a three-to-five year life cycle at retail, so greeting card manufacturers are constantly looking for fresh and exciting new licensed art for their product line,” she said.

Character licenses remain some of the most popular licenses in the category. “Some of the most successful properties in our portfolio include Peanuts, Disney and Lucasfilm,” said Cindy Mahoney, VP of licensing at Hallmark. Mahoney said that Hallmark relies on a balance between evergreen properties whose equity emotionally aligns with the Hallmark brand, and topical licenses the company believes will be popular for a short period of time. “Our product plans contemplate the balance of both types of content to ensure the most productive and relevant assortment for our retail partners,” she said.

Hallmark and “Star Wars” have partnered for more than 20 years. “Although it’s evergreen, there are time periods when it’s extra timely and hot,” said Mahoney. “This quarter Hallmark is timing product to the highly-anticipated ‘Star Wars’ movie, and we’ll bring the force to the greeting card aisle in a variety of ways.”

Licensing also impacts audio, a growing aspect of the card department. “Our product has always focused on original artist vs. re-records, and relies on music that evokes shared moments and experiences between the card giver and the recipient,” said Mahoney. Hallmark’s new Sound Band Greetings feature a variety of licensed properties and music, such as “Frozen” and the song “Let It Go.” Each Sound Band Greetings card includes a detachable stretchy wristband that allows a child to play a favorite song or fun sound with the push of a button.

Mahoney said wrap is a key category segment for licensed products, as well. “We have exclusive ‘everyday’ rights for all of our properties under contract, including hot properties with theatrical releases this year like ‘Star Wars: Episode VII,’ ‘The Good Dinosaur’ and ‘The Peanuts Movie.’ Other key gift wrap licenses include Disney Princess, Justice League and Batman. When we apply Hallmark’s unique creative perspective with the power of the licensed content in a gift presentation solution, we see great results,” she said.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

POLLS

Which area of the industry do you think Amazon’s entry would shake up the most?